Job Description

Roles & Responsibilities

• Conduct market research to identify trends and target audiences, ensuring campaigns are data-driven and relevant.
• Develop and implement strategic marketing plans that align with the company's business objectives and drive customer engagement.
• Create compelling content for various channels, including social media, email, websites, and marketing materials that resonate with the target audience.
• Manage and optimize digital marketing campaigns, utilizing SEO, PPC, and social media advertising to maximize reach and ROI.
• Capture high-quality photographs and videos of properties, events, and company activities for marketing and promotional purposes.
• Edit and produce engaging photo and video content for social media platforms, websites, digital advertisements, and other marketing channels.
• Plan, shoot, and edit short-form and long-form video content, including property tours, promotional videos, client testimonials, and corporate branding materials.
• Ensure all visual content aligns with the company's brand identity and maintains a professional and consistent image across all platforms.

Desired Candidate Profile

• Minimum 1–3 years of experience in marketing, digital marketing, or a similar role.
• Strong understanding of digital marketing channels, including social media, SEO, PPC, email marketing, and content marketing.
• Proficiency in graphic design and content creation tools such as Canva, Adobe Photoshop, Illustrator, Premiere Pro, CapCut, or similar software.
• Experience in photography, videography, and video editing, with the ability to create engaging visual content for marketing campaigns.
• Knowledge of social media management platforms and analytics tools.
• Excellent written and verbal communication skills in English; additional languages are an advantage.
• Creative mindset with strong attention to detail and the ability to develop innovative marketing ideas.
• Strong organizational and project management skills, with the ability to manage multiple tasks and meet deadlines.
• Ability to analyze campaign performance data and provide actionable recommendations for improvement.
• Experience in the real estate industry is preferred but not mandatory.
• Self-motivated, proactive, and capable of working independently as well as within a team environment.
• UAE experience are preferred.
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