Scope of Work

• Support the development and execution of the offline, online and social marketing plans
• Increase brand awareness, generating leads, converting sales as well as fostering customer loyalty
• Generate design concepts and ideas for marking campaigns and communication materials
• Produce content for all marketing materials
• Conduct keyword research, web-traffic monitoring, and web statistics reporting: Conduct market research, analyze metrices and produce an analytical report
• Review and handle comments on social media platforms
• Perform public relations activities
• Monitor expenses and adhere to budget allocations
• Drive organic content engagement and reach
• Liaise with media parties and build strong working relationships
• Liaise with graphic designers and/or freelance contents producers for creative contents and digital assets production
• Managing image and video assets
• Collaborate with sales, operations, other marketing team functions to achieve marketing objectives
• Reporting and develop data template to track all key metrics to keep business updated of Social Media insights
• Assist in leads distribution to customer service team
• Assist in ad-hoc projects whenever needed

REQUIREMENTS

• Min 1 year experience
• Ability to work under a tight timeline in a fast pace environment
• Ability to multi-task with excellent organizational skills and meticulous in work assigned
• Strong analytical skills and an eye for details
• Bilingual in good written and spoken English and Chinese (as required to liaise with Mandarin speaking colleagues and vendors)
• Familiarity with social media and web analytics

Please refer the Job description for details