OVERVIEW

We are seeking a creative and data-driven Marketing Executive. As a key player in our clients’ online marketing efforts, you will work closely with the Marketing Manager to develop and execute digital strategies that enhance their online presence, drive brand engagement, and generate leads. This role is ideal for someone who is passionate about digital trends and thrives in a fast-paced environment.

QUALIFICATIONS

• Degree in Marketing, Business, Communications, or a related field.
• 2+ years of experience in digital marketing.
• Understanding of paid social media.
• Understanding of SEO, SEM, PPC, and content marketing.
• Experience with Google Analytics and Google Ads.
• Proficiency in email marketing platforms (e.g., Mailchimp, HubSpot) and basic understanding of HTML/CSS is a plus.
• Excellent written and verbal communication skills.

• Implement digital marketing campaigns across various channels
• Manage PPC campaigns on platforms like Google Ads, Facebook Ads, and LinkedIn.
• Develop and schedule content across social media channels to grow audience engagement and reach.
• Support the SEO manager with day-to-day activities including conducting keyword research and implementing on-page and off-page SEO techniques.
• Monitor digital campaign performance using Google Analytics and other tools, providing regular reports on KPIs, insights, and recommendations for improvement.
• Create and manage email marketing campaigns, including newsletters, product launches, and promotional offers.
• Conduct research on market trends, target audience preferences, and competitor activities to stay current and competitive.