Marketing Executive - Maritime, Energy & Industrial at Informa Intelligence

Singapore, , Singapore -

Full Time

Start Date

Immediate

Expiry Date

05 Oct, 26

Salary

0.0

Posted On

07 Jul, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Omni-channel Marketing, Content Management, Digital Marketing, Social Media Marketing, Event Registration Management, Data Mining, Customer Segmentation, Campaign Analytics, Partnership Management, Vendor Management, Publicity Contracting, CRM, Website CMS, MS Office, Adobe Design Software, Database Management

Industry

Information Services

Description

Company Description Informa Markets, a division within Informa, creates global platforms for industries. We organise over 500 large-scale branded and transaction-oriented events in 14 specialist markets. These are typically not-to-be-missed annual events where buyers and sellers build relationships, see and show products and do business. We also provide year-round online platforms where companies showcase their businesses and products and buyers conduct research, generating valuable leads, and we provide data and digital content that supports the flow of knowledge and transactions in markets. Job Description This role is based in Bugis Junction Towers office. Be part of the marketing team to develop and execute engaging omni-channel marketing campaigns for the Maritime, Energy & Industrial portfolio to increase event branding, attendance, and partnership collaborations, with core KPIs of securing partnerships, attendance targets, and attendee satisfaction metrics. Marketing Planning & Execution Develop and manage content across digital platforms including event website, EDMs, social media platforms and online channels Conceptualise and coordinate the production of marketing collaterals, ensuring brand consistency and messaging Provide support in event registration system and on-site registration (i.e. facilitate online & on-site registration, sending email confirmations and attending to enquiries) Develop and monitor development of marketing assets Management of photographers and videographers for event coverage Provide administrative and operational support for marketing activities Analytics & Lead Generation Use of online/enterprise systems for marketing purposes and database management Data management including data mining to improve customer segmentation and targeting as well as campaign performance Design, implement and measure customer satisfaction by developing surveys and provide insights Track, evaluate and report results for marketing campaigns Partnership & Collaboration Manage working relationship with creative agencies and vendors Preparation of publicity contracts & materials to engage trade media partners and local media Coordinate with internal stakeholders to ensure seamless execution of partnership agreements Identify new partnership and media partners to extend event reach and enhance attendee experience Qualifications Bachelor’s degree in Business, Marketing, Communications, or a related field Minimum 2 - 3 years of relevant event and marketing experience Strong written and verbal communication skills Adaptable, goal oriented, self-motivated and passionate in marketing Desire to develop in a fast-paced environment Ability to manage multiple priorities and meet deadlines under pressure Proficiency in MS Office and Adobe Design Software will be advantageous Quick to adapt to enterprise systems i.e. CRM, Website CMS, Database Management Able to commit longer working hours i.e. weekends during event period and leading up to event Additional Information We work hard to make sure Life at Informa is rewarding, supportive and enjoyable for everyone. Here’s some of what you can expect when you join us. But don’t just take our word for it – see what our colleagues have to say at LifeAt.Informa.com Our benefits include: Great community: a welcoming culture with in-person and online social events, our fantastic Walk the World charity day and active diversity and inclusion networks Broader impact: take up to four days per year to volunteer, with charity match funding available too Career opportunity: the opportunity to develop your career with bespoke training and learning, mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When it’s time for the next step, we encourage and support internal job moves Time out: annual leave plus a birthday leave day and the chance to work from (almost!) anywhere for up to four weeks a year A flexible range of personal benefits to choose from, plus company funded private medical cover Strong wellbeing support through EAP assistance, mental health first aiders and more Recognition for great work, with global awards and kudos programmes As an international company, the chance to collaborate with teams around the world We’re not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up, join in and help make things happen. If it sounds like a match and you have most – although not all – of the skills and experience listed, we welcome your application. If you would like to request reasonable adjustments or accommodations to assist your participation in the hiring process and, or in the advertised position, please inform the appropriate Talent Acquisition Partner for the role once they have been in touch. Your request will be reviewed and considered in confidence. At Informa, you'll find inclusive experiences and environments where all perspectives and backgrounds are welcomed. As part of this approach and our diversity and inclusion commitments, we are also formally an Equal Opportunities Employer. This means we base decisions on relevant qualifications and merit and do not discriminate on the basis of key characteristics and statuses, including all of those protected by law. Ask us or see our website for full information. See how Informa handles your personal data when you apply for a job here.

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Responsibilities

Develop and execute omni-channel marketing campaigns to increase branding, attendance, and partnerships for the Maritime, Energy & Industrial portfolio. Manage digital content, marketing assets, and collaborate with agencies and media partners to enhance event reach.