Marketing Generalist (m/f/d) at ANGEHEUERT Recruiting

, , Germany -

Full Time

Start Date

Immediate

Expiry Date

29 Apr, 26

Salary

40000.0

Posted On

29 Jan, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

B2B Inbound Marketing, Demand Generation, Growth Marketing, Funnel Management, A/B Testing, Content Creation, Data Analysis, Collaboration, Messaging, Campaign Management, Conversion Optimization, Market Signals, Forecasting, Supply Chain Knowledge, Stakeholder Engagement, Storytelling

Industry

Human Resources Services

Description

Our client, an AI SaaS company based in Maia (Porto), helps industrial businesses make faster, smarter decisions – from procurement to production. Their forecasting platform combines internal data with billions of external market signals to deliver real-time, explainable insights that drive action. With proven traction in conservative industries and a sharp go-to-market focus, they’re now scaling demand generation with signal-driven inbound campaigns. As Growth Marketing Manager, you’ll build funnels that speak to real decision-makers – and turn complex topics into campaigns that convert. Tasks Design ICP-focused landing pages: You’ll build and refine conversion journeys tailored to specific buyer profiles. Own inbound funnels end to end: From signal-based messaging to clear CTAs, you’ll define and steer inbound paths that convert interest into POCs, with a strong focus on prioritisation and impact. Drive structured experimentation: You’ll define hypotheses, decide what to test, and evaluate results together with stakeholders to continuously improve funnel performance. Translate insights into assets: You’ll help turn forecasting, planning, and procurement logic into content that resonates with decision-makers. Collaborate on go-to-market plays: You’ll support industry-specific partner campaigns, e.g. ERP or consulting channels. Shape narratives that sell: You’ll help craft and execute storylines like „Explainable Forecasts“ or „POCs in weeks“ into inbound formats. Guide funnel analytics and reporting: From visit to POC, you’ll monitor conversion metrics, attribution, and messaging performance and turn insights into clear next actions. Define your own content balance: Decide how much content you create hands-on vs. source or coordinate externally. Coordinate inbound lead flow: You’ll work closely with commercial teammates to ensure marketing aligns with sales. Requirements 1–4+ years in B2B inbound, demand generation or growth marketing: You’ve worked hands-on with funnels, campaigns, or conversion, and you’re comfortable taking ownership of priorities and decisions. Strong written and spoken English (C1 level): You can confidently write, test, and iterate messaging for global audiences. Testing is how you work: You think in hypotheses, run A/B experiments, and learn systematically from data. You simplify the complex: Forecasting logic, market signals, or supply chain topics don’t scare you – you can turn them into clear hooks and pages. Industry background helps – but clarity matters more: Experience in forecasting, supply chain, or industrial tech is a bonus. What really counts is your ability to understand complex topics fast and turn them into sharp, conversion-ready messaging. As Growth Marketing Manager, you bring the mindset to translate insight into conversion. Benefits Solid base salary: You’ll earn a full-time salary starting at 40k/year, with room for overpayment based on your experience – and a variable compensation tied to your performance. Start strong on-site – then earn remote freedom: You will kick off your journey in a modern office near Porto (Maia), with support for housing, relocation, and local onboarding. Once you’ve built rhythm and results, you’ll have the flexibility to work remotely long-term. Flexible working hours with structure: You’ll plan your day around core collaboration hours – giving you both alignment and autonomy in how you work. Full control over inbound channels: From day one, you’ll define what to build, test, and optimize across funnels, pages, and campaigns, and decide what to execute hands-on versus coordinating with external support. Meal subsidy and full setup: Daily meal support and modern hardware ensure you’re fully equipped from day one. Work directly with the founders: Collaborate closely with company leadership to align messaging, performance tracking, and strategic goals. Tangible impact in real industries: Your campaigns will reach decision-makers across supply chain, planning, and procurement – and drive measurable outcomes. A team that connects beyond work: Expect informal get-togethers, from after-work drinks to BBQs and games nights – all part of the culture. You know how to turn complex topics into campaigns that convert? Then apply now as Growth Marketing Manager.

Responsibilities

As a Growth Marketing Manager, you will design and manage inbound marketing funnels, focusing on conversion and experimentation. You will collaborate on go-to-market strategies and translate complex insights into effective marketing content.