Marketing Intern at ABEC Inc
Bethlehem, Pennsylvania, United States -
Full Time


Start Date

Immediate

Expiry Date

22 Jun, 26

Salary

0.0

Posted On

25 Mar, 26

Experience

0 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Competitor Analysis, A/B Testing, Performance Insights, CRM, Hubspot, Keyword Research, Brand Guidelines, Event Planning, Data Analysis, Microsoft Office Suite, Communication, Collaboration

Industry

Biotechnology Research

Description
Description Company Background: ABEC has been a leading supplier in the biopharmaceutical manufacturing industry for 50 years. ABEC’s unique value is based on combining long experience with the ability to engineer, design, manufacture, commission, qualify, and service the entire bioprocess to reduce overall cost, shorten time to market, and maximize productivity. ABEC’s products include process and equipment engineering/consulting services, comprehensive site services, bioreactors and fermenters, filtration and chromatography systems, prep and hold systems, and cleaning/sterilization systems. Position Summary: As a Marketing Intern, you will play a key role in analyzing competitor strategies, testing marketing content, and evaluating campaign performance. Using A/B testing and performance insights, you will help refine and optimize marketing campaigns in collaboration with the team. Responsibilities: • Analyze competitor strategies to identify opportunities for improvement. • Conduct A/B testing to refine marketing effectiveness. • Generate insights from competitor research to improve marketing performance. • Assist with improving the usage of the company CRM (Hubspot). • Keyword Research. • Moving past content to new brand guidelines. • Assist with event planning. Requirements: Currently pursuing a bachelor's degree in Marketing, Business, or other related discipline. Strong interest in marketing and eagerness to learn new concepts and tools. Basic understanding of data analysis and A/B testing (ex: running two versions of an online ad to see which performs better) Familiarity with basic computer applications such as Microsoft Office Suite. Excellent communication skills and ability to work collaboratively in a team environment. Detail-oriented with a proactive mindset towards learning and problem-solving.
Responsibilities
The intern will analyze competitor strategies, conduct A/B testing, and evaluate campaign performance to refine marketing efforts. Responsibilities also include assisting with CRM improvement, keyword research, adhering to brand guidelines, and supporting event planning.
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