Marketing Lead at Zamp

Bengaluru, karnataka, India -

Full Time

Start Date

Immediate

Expiry Date

23 Mar, 26

Salary

0.0

Posted On

23 Dec, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Marketing Strategy, Brand Development, Content Strategy, Social Media Marketing, Communication Skills, Interpersonal Skills, Execution Capabilities, Data-Driven Experimentation, Customer Research, Market Research, Creative Problem-Solving, Fintech Experience, Community Building, Team Scaling, Employer Branding, Product Positioning

Industry

technology;Information and Internet

Description

About Roma : Roma is building the stablecoin infrastructure layer for enterprise payments and treasury management. We enable businesses to move money globally in real-time at dramatically lower costs by bridging traditional finance with tokenized assets and stablecoins. Founded by Amit Jain (former Managing Director at Sequoia Capital and APAC Head at Uber), Roma is backed by world-class investors and trusted by leading global enterprises including DoorDash, Binance, Solana Foundation, and Noon. What We Do : Roma provides three core infrastructure products: Stablecoin Orchestration: A single API to send, receive, convert, and store stablecoins across multiple blockchains and protocols Enterprise-Grade Payments: Unified global payouts API with 100+ bank and payment service provider integrations supporting both fiat and stablecoin rails Treasury Management: Consolidated visibility and control across all bank accounts, PSPs, stablecoin wallets, and tokenized investment accounts We're at an inflection point in financial infrastructure. Stablecoins and tokenized assets are transitioning from emerging technology to essential components of the global financial system. Roma is positioned at the forefront of this transformation, enabling enterprises to operate seamlessly across fiat and digital asset rails. We work with top companies like Binance, DoorDash, and Noon, as well as major financial institutions like JPMorgan. Roma is leading the way in digital asset technology, helping businesses make the transition to more efficient financial systems. About the role : We’re looking for a builder-marketer who can own marketing end-to-end—strategy to execution. This role is central to how our product is positioned globally and how our company is perceived by customers, partners, and future teammates. You’ll work very closely with the Founder, shaping narratives, launching products, and building a brand that scales across multiple geographies (US, Singapore, Middle East, India). This is a high-ownership role for someone who thrives in fast-moving, ambiguous environments. What you’ll do : - Develop and execute a comprehensive marketing strategy aligned with company goals, driving a strong, differentiated brand presence across US, LATM and Middle East. - Build and own the marketing charter including product marketing, brand building social media presence and content and employer branding - Work closely with the Founder, GTM and business to translate vision, values, and roadmap into clear, compelling brand narratives and high-impact marketing initiatives. - Work with the GTM team to define and execute product positioning and website messaging. - Build core assets such as website content , social media collaterals, collaterals for sales enablement and case studies. - Build and scale the employer brand through authentic storytelling on linkedin and twitter. - Drive a cohesive social media strategy (Twitter, telegram, linkedin) to strengthen online presence, engage target audiences, and build long-term brand trust. - Track and analyze marketing performance, conduct customer and market research, and continuously optimize strategies through data-driven experimentation. - Map and prioritize global events where Roma’s presence can significantly strengthen brand visibility. Qualification and Skill Set Required : - Bachelor's or Master's degree in Marketing, Business Administration, or a related field. Relevant experience in marketing for startups is a strong plus. - 4-8+ years of experience in marketing, with a strong understanding of content strategy, brand development, messaging, and social media marketing. - Versatile individual contributor with strong execution capabilities across multiple marketing domains. - Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams. - A proactive attitude, a strong work ethic, and the ability to thrive in a fast-paced and dynamic startup environment. - Creative problem-solver with mandatory cross-border fintech experience or US/LATAM marketing exposure, driven to innovate and contribute to the company’s growth. Good to Have: - Prior experience or strong interest in cryptocurrency, stablecoins, or blockchain-based payment systems. - Community-building experience (events, cohorts, ambassador programs) - Experience hiring or scaling teams in early-stage startups Culture & Benefits : At Roma, we promote a culture of open communication, collaboration, and empowerment. We value transparency, meritocracy, and a strong work ethic. Join our early team and help us build something exceptional. Perks : - Competitive salaries and stock options with substantial potential upside. - Collaborate with top talent. - Diverse and inclusive workspace. - Comprehensive medical insurance for employees, spouses, and children. - A culture celebrating every victory. - Continuous learning and skill development opportunities. - Enjoy good food, games, and a comfortable office environment.

Responsibilities

The Marketing Lead will develop and execute a comprehensive marketing strategy aligned with company goals and build a strong brand presence across multiple regions. This role involves close collaboration with the Founder to shape narratives and launch products.