Marketing Manager at Accor

Melbourne, Victoria, Australia -

Full Time

Start Date

Immediate

Expiry Date

21 Apr, 26

Salary

0.0

Posted On

21 Jan, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Marketing Strategy, Revenue Growth, Brand Positioning, Integrated Marketing Campaigns, Social Media Management, Content Creation, Public Relations, Media Relations, Budget Management, Target Audience Identification, Campaign Performance Analysis, Collaboration, Hospitality Industry Knowledge, Digital Marketing, Promotional Partnerships, Event Promotion

Industry

Hospitality

Description

Company Description At Pullman & Mercure Melbourne Albert Park, We grow through curiosity! Situated opposite Albert Park Lake, our dual-brand hotel hosts 378 rooms, restaurant, bar, pool, gym and one of the largest conference spaces in Melbourne with 31 conference spaces; offering business and leisure travellers a lavish space to meet and rejuvenate. Together, We Champion Progress... At Pullman, Progress is at the heart of what we do! By joining Accor and Pullman & Mercure Melbourne Albert Park, every chapter of your story is yours to write and together we can imagine tomorrow's hospitality. At Accor, we believe that hospitality is a work of heart. We understand the ways in which individual passion for our work and a shared sense of accomplishment create a more rewarding experience for our guests. We foster this culture through a diverse and inclusive workplace that values the contribution of each and every member of our team. We are committed to taking positive action in terms of business ethics and integrity, responsible tourism, sustainable development, community outreach, and diversity and inclusion. With an expansive portfolio of iconic hotels and brands, Accor offers boundless opportunities for career advancement and professional development across the globe. Job Description This role plays a critical leadership function, ensuring marketing initiatives directly support revenue growth, brand positioning and long-term commercial success, while aligning with Pullman, Mercure and Accor brand standards. Key Responsibilities – Marketing Manager Develop and deliver the annual Marketing plan to drive revenue across accommodation, restaurant, bar, café and conference & events business. Plan, execute and evaluate integrated marketing campaigns that support leisure, corporate, MICE, food & beverage and local market demand. Lead marketing strategies to promote large-scale conferences, events and group business, working closely with sales and events teams. Manage the hotel’s brand presence across websites, third-party platforms and digital channels in line with Accor brand standards. Drive brand awareness and foot traffic for the hotel’s restaurant, bar and café through targeted promotions, partnerships and content. Oversee PR, media relations and promotional partnerships to maximise exposure across hospitality, business and lifestyle audiences. Develop and manage social media strategy and content to build engagement, conversion and brand advocacy. Analyse campaign performance and ROI, providing insights and recommendations to optimise future marketing activity. Manage marketing budgets, paid media spend and suppliers, ensuring cost control, brand compliance and strong returns. Collaborate with hotel leadership, sales, food & beverage and events teams while supporting and developing marketing content and championing Accor values. Qualifications Tertiary qualification in business, marketing, commerce or related field 5+ year’s hands-on experience in a similar marketing role with proven experience developing and executing marketing strategies within the Hospitality industry. Proven experience in identifying target audiences. Up-to-date with the latest trends and best practices in online marketing and measurement. Proven experience in management of a Hotel’s social media strategy/plan Experience with creating content and story writing Additional Information Benefits and Perks On-site car park* while on duty. Access to confidential Employee Assistance Program. Inclusive and diverse environment. A friendly and supportive work environment. Reward and recognition programs. Mentoring and career development along-side experienced and dedicated professionals. Global discounts on hotel accommodation & Food and Beverage, including special rates with our partnership brands such as Europcar. Apply today and see where your Accor career can take you! We are unable to provide sponsorship, Australian working rights are required. Job-Category: Sales & Marketing Job Type: Permanent Job Schedule: Full-Time

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Responsibilities

The Marketing Manager will develop and deliver the annual marketing plan to drive revenue across various hotel services. They will lead marketing strategies, manage brand presence, and oversee PR and media relations to maximize exposure.