Are you a dynamic and innovative marketing leader with a passion for environmental technology and the power of AI? Acoem is seeking a highly skilled Marketing Manager & AI Marketing Specialist to drive our marketing efforts for environmental products focused on air quality, noise and vibration monitoring, tunnel sensors, and meteorology within the US market.
This pivotal role demands a blend of strategic vision and hands-on execution. You’ll be instrumental in shaping our digital presence, driving brand awareness, and accelerating customer acquisition and retention. We’re looking for someone who can not only deliver exceptional traditional and digital marketing outcomes but also lead the charge in integrating cutting-edge AI marketing practices, including webstore implementation and the deployment of AI-powered bots for customer portals.
The ideal candidate will excel at transforming high-level concepts into flawlessly executed campaigns, providing crucial customer insights, and continuously refining our marketing content. You will be a self-directed project manager, adept at partnering with multiple stakeholders across product management, sales, and engineering.
About Met One Instruments, Powered by Acoem
Met One Instruments, a member of the Acoem Group, is a leader in environmental monitoring solutions, developing and manufacturing precision instrumentation that measures air quality, weather conditions, and other environmental parameters. Our instruments are essential tools for governments, industries, and researchers working to protect air quality and support environmental policies.

POSITION SUMMARY

The Marketing Manager & AI Marketing Specialist is responsible for developing and executing marketing strategies for Acoem’s environmental products within the US market. Key product areas include air quality, noise and vibration monitoring, tunnel sensors, and meteorology. This role will oversee both traditional and digital marketing efforts, focusing on brand awareness, customer acquisition, and retention. A key component of this position involves leading the integration of AI marketing technologies, including webstore development and the deployment of AI-powered customer portal bots. The specialist will manage projects, translate strategic concepts into actionable campaigns, generate customer insights, and refine marketing content, collaborating closely with product management, sales, and engineering teams.
Essential Duties & Key Responsibilities

QUALIFICATIONS

• BA/BS degree in Marketing, Business, Communications, or a related field. MBA preferred.
• Minimum 7 years of progressive B2B marketing experience, with a proven track record in content strategy, lead generation, and nurture campaigns.
• Extensive experience in developing and executing integrated digital campaigns that drive engagement, lead generation, and customer retention.
• Demonstrated experience in planning, executing, and optimizing participation in industry trade shows and events.
• Proven track record in managing product marketing mixes and product marketing management concepts/methods.
• Strong understanding and practical experience with AIdriven tools for content generation, personalization, campaign optimization, and realtime data analysis, including prompt engineering.
• Proficiency in managing a comprehensive digital marketing tech stack, including CRM systems (e.g., Salesforce), marketing automation platforms (e.g., HubSpot), and web analytics tools.
• Exceptional project management skills, with a proven ability to manage multiple digital marketing projects simultaneously, ensuring ontime and onbudget delivery.
• Strong analytical skills to monitor, measure, and report on digital marketing performance, with a keen ability to use data insights to optimize campaigns and improve customer experiences.

Please refer the Job description for details