ABOUT US

At Arctech Innovation, we develop cutting-edge solutions at the intersection of science, technology, and health. From pioneering hardware/software products to specialised contract research services, our work spans three core verticals: pest control, animal health, and human health. We’re a mission-driven team operating in a fast-paced environment, passionate about solving real-world problems with science-led innovation.

THE ROLE

We’re looking for a resourceful and strategic Marketing Manager to lead our marketing efforts across both contract service sales and our growing portfolio of products. You’ll play a pivotal role in shaping how we generate leads, engage customers, and position our brand across key markets.
This role is ideal for someone who’s hands-on, creative, and thrives in agile environments. You’ll work closely with our sales, product, and leadership teams to run high-impact campaigns, with a strong focus on digital performance and continuous optimisation.

KEY RESPONSIBILITIES

• Lead Generation & Campaigns
• Design, run, and optimise multi-channel digital marketing campaigns to generate qualified leads.
• Manage paid ads across platforms such as LinkedIn, Facebook, and Instagram with a focus on ROI.
• Collaborate with the sales team to test and iterate campaigns for maximum conversion.
• CRM & Lead Management
• Own the marketing-side management of our CRM.
• Set up and maintain automated workflows, segmentation strategies, and lead scoring.
• Work with sales to refine the funnel, track MQL to SQL progression, and ensure data integrity.
• Brand & Content Coordination
• Work with the Marketing Content Specialist to ensure consistent, high-quality brand messaging across all platforms.
• Support the development of marketing assets including landing pages, case studies, decks, and email campaigns.
• Events & Conferences
• Plan and support presence at trade shows, conferences, and occasional ArcTech-hosted events.
• Coordinate logistics, pre/post-event campaigns, and lead capture strategies.
• Data & Optimisation
• Track KPIs, report on campaign performance, and drive continuous improvement.
• Explore and integrate AI automation tools to enhance marketing efficiency.