Marketing Manager at Collabware
Vancouver, BC V6E 4A2, Canada -
Full Time


Start Date

Immediate

Expiry Date

30 Oct, 25

Salary

90000.0

Posted On

30 Jul, 25

Experience

7 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Retargeting, Marketing Effectiveness, Marketing Automation, Enterprise Software, Hubspot, It, B2B, Communication Skills, Communications, Contractors, Cms

Industry

Marketing/Advertising/Sales

Description

PASSIONATE ABOUT STORYTELLING, STRATEGY, AND DRIVING MEASURABLE GROWTH?

We’re looking for a Marketing Manager to help us amplify our brand, generate demand, and connect our mission to the customers who need us most. You’ll own campaigns, events, advertising, and more—turning strategy into action that drives awareness, leads, and loyalty.
If you’re equal parts creative and analytical, obsessed with execution, and energized by telling a meaningful story through multiple channels—we want to meet you.
Most importantly, you know how to leverage AI as a force multiplier to maximize your impact and efficiency.

WHAT WE DO

At Collabware, our mission is to free organizations from information chaos. We provide intelligent information management solutions that help organizations gain control over their data through transparency, collaboration, and security. Our Marketing team supports this mission by telling compelling stories, generating high-quality leads, and connecting customers with the right solutions—at the right time.
You’ll work closely with cross-functional teams including Sales, Product, and Customer Success, and report directly to leadership. Our culture is grounded in five core values:

KEY SKILLS

  • Strong campaign planning and project management—can take an idea from whiteboard to launch
  • Excellent written and visual communication skills with the ability to craft compelling B2B/B2G messaging
  • Analytical and data-driven—comfortable using KPIs to inform decisionsandoptimize funnel performance
  • Hands-on experience with event and conference execution, including logistics and promotion
  • Knowledge of B2B/B2G paid media, retargeting, and sponsorship strategywith focus on lead quality over quantity
  • Comfortable working cross-functionally and influencing without authority
  • Familiarity with marketing tools like HubSpot, Google Ads, CMS, and analytics platforms
  • Experience leveraging AI tools for content creation, campaign optimization, and marketing automation
  • Understanding of B2B/B2G SaaS sales processes and how marketing activities impact the sales funnel

EXPERIENCE AND QUALIFICATIONS

  • 4–7 years of experience in B2B or B2G marketing in SaaS or enterprise software
  • Proven track record of planning and executing events, ad campaigns, and content-driven programs that generate qualified leads
  • Experience managing budgets, contractors, and external vendors
  • Demonstrated ability to work independently with minimal supervision while delivering results
  • Understanding of B2B SaaS sales cycles and how marketing supports sales success
  • Experience using AI tools to enhance marketing effectiveness and efficiency
  • Degree or diploma in Marketing, Communications, Business, or a related field
  • Experience working with or marketing to IT, compliance, or regulated industries is a plus
Responsibilities

THE RESPONSIBILITIES

Think Big: Lead and evolve our marketing strategy to drive demand and build long-term brand equity. You’ll develop positioning, campaigns, and tactics that reflect our values and vision.

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