Job Advert
Position: Marketing Manager - Customer Communication
Location: Crewe, CW1 6DB
Working Hours: Monday to Friday, 08:30am – 05:00pm
We are looking for a Marketing Manager to join our emerging business units marketing team. This role will suit a person with experience working in a B2B marketing environment with experience or interest in customer communication.

ESSENTIAL SKILLS

• Educated to degree level or equivalent experience, ideally in Marketing.
• A track record of delivering a communications strategies to customers in a B2B environment.
• Experience managing and mentoring junior members of staff.
• Experience working with C Suite and senior management stakeholders.
• Experience in a business-to-business environment.
• An understanding of Salesforce / Marketing Cloud is highly desirable.
• Strong copywriting skills and an eye for detail.
• Some HTML experience or desire to learn
• A natural people person, who will proactively engage and drive content creation across the business and engage with all stakeholders. Ability to work cross-functionally across departments.
• Strong team player able to show initiative.
• PC literate, Excel, Word and PowerPoint skills a must.

• Responsible for creating our in-life communication strategy across our 5 business units from onboarding through to renewal and resign.
• Focussing on generating upsell opportunity through campaigns, product, and brand awareness.
• Line managing a member of the team who will assist with delivery of your strategy.
• Work with sales and customer support teams to deliver a consistent experience for customers.
• Implement customer retention strategies, ensuring high levels of satisfaction and product adoption.