Key Responsibilities

• Manage and improve the company's SEO performance and Google rankings
• Handle and regularly update the company website
• Perform keyword research, competitor analysis and on-page/off-page SEO
• Manage Google Ads and PPC campaigns
• Manage company social media platforms including LinkedIn, Instagram and Facebook
• Plan and execute digital marketing campaigns to generate quality business leads
• Create and coordinate website and social media content
• Monitor Google Analytics, Search Console, website traffic and conversions
• Improve website visibility, performance and enquiry generation
• Prepare monthly digital marketing performance reports
• Develop strategies to strengthen the company's online presence
• Coordinate digital marketing activities independently
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