Marketing Manager (eCommerce and Retail) at Oribe Hair Care
New York, New York, USA -
Full Time


Start Date

Immediate

Expiry Date

23 Oct, 25

Salary

86000.0

Posted On

23 Jul, 25

Experience

3 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Good communication skills

Industry

Marketing/Advertising/Sales

Description

Oribe Hair Care has set the standard for professional hair care within the prestige market. Blending innovative formulations, top‐performing products, award‐winning packaging and unparalleled education, Oribe has become a renowned beauty authority for experienced stylists and taste‐driven consumers alike. These are the products of the hair‐obsessed.

Responsibilities

THE ROLE:

Looking for the Oribe Obsessed!
Reporting to the Senior Marketing Manager for Retail & Ecommerce, the key function of this highly collaborative role is to support integrated marketing programs and boost consumer engagement and conversion in the Retail/Ecommerce Channel. The Customer Marketing Manager plays a crucial role in campaign planning, go-to-market strategies, and bringing marketing initiatives to life across Retail and Ecommerce partners for all salon brands – the majority lead by Oribe, along with Goldwell, KMS, and Kerasilk.
We ask that you have strong project management, effective campaign execution and optimization, and a high level of expertise within the digital and performance marketing space. Experience with Amazon storefront, A+ content creation and brand asset management required. Experience with Sephora marketing highly desired.
If you have expertise and passion within the beauty industry, digital marketing, and content management, this is the role for you!

WHAT YOU WILL DO:

  • Execute the strategic marketing roadmap across all Prestige Retail and E-Commerce channel partners, identifying core areas of opportunity and creating holistic plans to achieve business growth.
  • Manage the implementation of the best merchandising within the digital environment.
  • Manage the reporting and analysis of marketing programs and country results across brands against Goals to identify areas of concern and success while implementing optimizations
  • Manage execution of strategic customer marketing activities (including strategic use of the customer’s marketing toolboxes and features) and execution of plans for the E-Commerce and Prestige Retail Sales Channels.
  • Manage execution of marketing assets to ensure a specialized offering across channel segments (retail, e-commerce, field) while ensuring one holistic go-to-market message.
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