Marketing Manager English (Thailand) at British Council

Bangkok, Bangkok, Thailand -

Full Time

Start Date

Immediate

Expiry Date

24 Feb, 26

Salary

0.0

Posted On

26 Nov, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Marketing Strategy, Campaign Development, Stakeholder Engagement, Supplier Management, KPI Monitoring, Professional Development, Market Analysis, Budget Management, Team Support, Compliance, Networking, English Proficiency, Thai Proficiency, Process Improvement, Resource Allocation, Marketing Processes

Industry

Non-profit Organizations

Description

Strategy and Planning Plans and executes go to market plans for English across the country, agreeing the programmes, delivery mechanisms, budgets and resources. Develops and executes campaigns to support a variety of routes to market and maximise impact and share of voice. Ensures that clear and consistent marketing processes are deployed for English aligned to agreed global marketing processes. Monitors and reports on agreed marketing KPIs for English in the cluster. Supports others in understanding of the cluster context, opportunities and challenges for English marketing functions and teams. Supports the implementation of new English marketing approaches and/or techniques which enhance efficiency and wider business impact, ensuring alignment across the cluster and to the regional English marketing strategy. Develops peer/personal networks within and outside Marketing to enhance own knowledge and expertise. Provides proactive professional advice and support to colleagues to ensure local English specific requirements are compliant with marketing policy, process and governance. Ensure the development of high quality and effective English marketing plans and solutions using and sharing their marketing expertise. Proactively pursues an annual cycle of formally recognised Continuing Professional Development to maintain and deepen their professional expertise. Plans and prioritises own work activities to ensure effective delivery of marketing activities for the country over a quarterly to annual time horizon. Relevant degree e.g. marketing, or equivalent level of experience Experience in a marketing position at a national level within a medium to large organisation. Demonstrable experience of developing marketing strategies and plans Demonstrable experience in managing supplier relationships Stakeholder engagement and management Relevant external professional organisations e.g. CIM, Melcrum, GCN, CIPR, WOMMA etc. (or equivalent experience in relevant discipline) Experience in a global organisation Experience in a relevant sector or industry e.g. education, English teaching Fluent in English and Thai (Spoken and Written)

Responsibilities

The Marketing Manager will plan and execute go-to-market strategies for English across Thailand, ensuring alignment with global marketing processes. They will develop campaigns, monitor KPIs, and support the implementation of new marketing approaches.