Marketing Manager at Hayleys

, , Sri Lanka -

Full Time

Start Date

Immediate

Expiry Date

05 Oct, 26

Salary

0.0

Posted On

07 Jul, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Marketing Strategy, Brand Positioning, Customer Acquisition, Digital Marketing, SEO/SEM, Performance Marketing, Market Analysis, Agency Management, Content Creation, Leadership, People Management, Interpersonal Skills, Data-Driven Decision Making, Operational Management, Customer-Centric Mindset, English Communication

Industry

Chemical Manufacturing

Description

Marketing Manager Key Job Responsibilities * Develop and implement comprehensive marketing strategies aligned with business objectives. * Lead brand positioning, messaging, and storytelling across all channels. * Drive customer acquisition and retention through digital, offline, and partnership marketing initiatives. * Manage digital marketing activities including social media, websites, SEO/SEM, and performance campaigns. * Plan and execute marketing campaigns, launches, promotions, and wellness programs. * Collaborate closely with Centre Operations, Sales, and Business Head to support growth targets. * Analyze marketing performance, ROI, and customer insights to optimize campaigns. * Manage external agencies, creative partners, and media vendors. * Oversee content creation, marketing collateral, and brand compliance. * Monitor market trends, competitor activity, and customer behavior to identify opportunities. Candidate Profile * Bachelor’s degree in marketing or a recognized professional marketing qualification. * MBA or additional professional marketing qualifications will be an added advantage. * 6–8 years of progressive experience in marketing, brand management, or similar roles. * Prior experience in healthcare, hospitality, multinational organization or premium consumer brands will be an added advantage. * Excellent English communication skills. Proficiency in Sinhala and/or Tamil will be an added advantage. * Strong leadership and people management capabilities. * Excellent interpersonal and relationship-building skills. * Analytical and data-driven decision-making skills. * Strong organizational and operational management skills. * Attention to detail with a customer-centric mindset. If you think you have what it takes to be successful in this challenging role, please apply within 14 days of this publication.

Responsibilities

Develop and implement comprehensive marketing strategies to drive customer acquisition and brand positioning across multiple channels. Manage digital activities, external agencies, and collaborate with internal teams to meet growth targets and optimize ROI.