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Marketing Manager at hktservice
Hong Kong Island, Hong Kong, China -
Full Time

Start Date

Immediate

Expiry Date

17 May, 26

Salary

0.0

Posted On

16 Feb, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Go-to-market Strategy, Marketing Strategy, Product Launches, Brand Value Enhancement, Stakeholder Collaboration, Program Launches, Cross-functional Teamwork, Marketing Collateral Development, Campaign Performance Analysis, Data-driven Insights, Digital Media Trends, Generative AI, Leadership, Business Acumen, Communication, Presentation

Industry

Software Development

Description
Your role: Initiate, plan, and execute business-focused go-to-market and marketing strategies to drive handset/gadgets/AI product launches, expand the 1O1O experience, and enhance brand value. Collaborate with internal stakeholders and external partners to achieve key business objectives efficiently. Oversee end-to-end program launches, ensuring seamless collaboration among all stakeholders and working with cross-functional teams to facilitate and manage marketing initiatives. Manage the development of marketing collateral and continuously evaluate its effectiveness for ongoing improvement and impact. Monitor and analyse campaign performance, utilising data-driven insights to evaluate and optimise marketing efforts. Stay updated on the latest digital media trends and solutions, collaborating with internal teams to identify and execute innovative initiatives. Handle ad hoc projects as assigned.   To succeed in this role: Degree in Marketing, Business Administration, or related disciplines. 8 years’ relevant experience in marketing, preferably from the telecommunications, retail, or technology industry. Familiarity with generative AI products and technologies, with a proactive attitude toward staying abreast of market trends. Result-oriented and capable of working under a tight schedule in a fast-paced market environment. Strong leadership skills, sharp attention to detail, and sound business acumen. Excellent communication, presentation, and interpersonal skills with the ability to influence stakeholders at different levels. Proficiency in MS Office applications (Excel, PowerPoint, Word). Good command of both written and spoken English and Chinese.
Responsibilities
The role involves initiating, planning, and executing go-to-market strategies for product launches and brand enhancement, while overseeing end-to-end program launches through cross-functional collaboration. Responsibilities also include managing marketing collateral development, analyzing campaign performance using data, and staying updated on digital media trends.