Marketing Manager (Hybrid) at Mind Friend

Ottawa, Ontario, Canada -

Full Time

Start Date

Immediate

Expiry Date

08 May, 26

Salary

0.0

Posted On

07 Feb, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Data-Driven Growth, Creative Storytelling, Performance Marketing, Brand Identity, Social Media Strategy, A/B Testing, Data Analytics, Copywriting, Automation Workflows, Growth Marketing, Brand Strategy, Community Engagement, Conversion Optimization, Tech Savvy, Visual Identity, Lead Generation, Customer Acquisition

Industry

Business Consulting and Services

Description

Website: https://mindfriendpro.com/ & https://mindfriend.com linkedin: https://www.linkedin.com/company/mindfriendpro MindFriend | Mental Health & Psychology Platform Location: Hybrid (Europe-based preferred, flexible) Type: Full-time Mind Friend is on a mission to revolutionize mental well-being/community connection. We are looking for a powerhouse Marketing Manager who lives at the intersection of data-driven growth and creative storytelling. If you are a strategist who still loves to execute, and you know how to scale a brand from "niche" to "household name," we want to meet you. The Role This is a high-impact, hybrid role. You won’t just be managing a budget; you’ll be the architect of our entire growth engine. You’ll oversee everything from the visual identity of our brand to the granular optimization of our conversion funnels. What You’ll Do Strategic Growth: Develop and execute an omni-channel marketing roadmap that balances short-term wins (leads/sales) with long-term brand equity. Paid & Organic Mastery: Manage full-funnel performance marketing (Meta, Google, LinkedIn) while simultaneously building a self-sustaining organic ecosystem. Brand & Identity: Guard and evolve the Mind Friend voice and visual identity, ensuring every touchpoint feels cohesive and premium. Content & Social: Lead our social media strategy to drive engagement, community sentiment, and viral potential. Optimization & Scaling: Use rigorous A/B testing and data analytics to improve CAC, LTV, and ROAS. If it can be measured, you’ll optimize it. Hands-on Execution: From writing high-converting copy to setting up automation workflows, you are a "doer" first. Who You Are The Full-Stack Marketer: You have 5+ years of experience across the marketing spectrum (Growth, Brand, and Social). Data-Obsessed: You don’t make moves based on "vibes." You use data to tell a story and justify your strategy. Agile: You thrive in a fast-paced environment and can pivot quickly when the data tells you to. Creative Intuition: You have a sharp eye for design and a "ear" for brand voice. Tech Savvy: Expert-level knowledge of ad managers, analytics tools (GA4), and CRM/automation platforms. How to Apply Think you’re the right "Mind Friend" for the job? Send us your portfolio, your resume, and a brief note on the one marketing campaign you’re most proud of. Why Join Us? At Mind Friend, we believe in Performance-Based Prosperity. We aren't looking for someone to just punch a clock; we’re looking for a partner in our success. Our Promise: Your compensation is tied to your impact. As we see the brand grow, your salary grows with it. We are committed to rewarding the tangible benefits, successful projects, and scaled growth that your work brings to the table. Hybrid Flexibility: The best of both worlds collaborative in-person energy and focused remote deep-work. Direct Impact: No corporate red tape. Your ideas move from brainstorm to execution fast. Evolutionary Pay: A salary structure that scales alongside our KPIs and your career milestones.

Responsibilities

The Marketing Manager will develop and execute an omni-channel marketing roadmap and manage full-funnel performance marketing. They will also oversee brand identity and lead social media strategy to drive engagement.