JOB OVERVIEW

We are seeking a dynamic and results-driven Marketing Manager to lead our marketing initiatives and drive brand growth. The ideal candidate will possess a strong understanding of digital marketing strategies, including SEO, social media marketing, and multichannel marketing. This role requires creativity, analytical skills, and a passion for developing innovative marketing campaigns that resonate with our target audience.

QUALIFICATIONS

• Bachelor’s degree in Marketing, Business Administration, or a related field is preferred.
• Proven experience in digital marketing with a strong portfolio showcasing successful campaigns in B2B marketing environments.
• Proficiency in marketing automation tools and techniques is highly desirable.
• Strong understanding of copywriting principles with the ability to create engaging content tailored for different audiences.
• Experience with Facebook Advertising and Google AdWords for targeted advertising campaigns is essential.
• Excellent research skills with the ability to analyze data effectively for informed decision-making.
• Strong organizational skills with the ability to manage multiple projects simultaneously while meeting deadlines.
• Exceptional communication skills, both written and verbal, with a keen eye for detail. Join our team as we strive to elevate our brand presence through innovative marketing strategies!
  Job Type: Full-time
  Pay: $57,000.00-$60,000.00 per year

Benefits:

• Casual dress
• Dental care
• Extended health care
• Life insurance
• On-site parking
• Store discount

Work Location: In perso

• Develop and implement comprehensive marketing strategies to enhance brand visibility and drive customer engagement across various channels.
• Oversee SEO efforts to improve organic search rankings and increase website traffic.
• Manage social media marketing campaigns, ensuring consistent messaging and branding across platforms.
• Utilize multichannel marketing techniques to reach diverse audiences effectively.
• Collaborate with the sales team to align marketing initiatives with sales goals and advertising sales strategies.
• Create compelling content for various platforms, including websites, blogs, email newsletters, and social media posts.
• Utilize Adobe Creative Suite to design visually appealing marketing materials that capture audience attention.
• Analyze campaign performance using Google Analytics and other analytics tools to measure effectiveness and optimize future efforts.
• Manage budgets for marketing campaigns while ensuring cost-effective spending.
• Implement email marketing campaigns that drive engagement and conversions.
• Conduct market research to identify trends, customer needs, and competitive landscape insights.
• Oversee product management activities related to new product launches or enhancements.
• Leverage e-commerce strategies to boost online sales performance.
• Utilize WordPress for website management and content updates while applying HTML knowledge as needed.
• Execute performance marketing strategies that focus on achieving measurable results.