our key responsibilities will include:

Developing and implementing the strategic marketing plan for the Obesity portfolio, aligned with the broader commercial objectives of the Obesity Business Strategy

Driving the development and execution of both strategic and tactical brand plans, including digital-first promotional campaigns

Overseeing brand management, positioning and consistent messaging across all marketing channels

Leading market research initiatives, translating consumer and HCP insights into targeted, data-driven decisions

Managing P&L activities, advertising ROI analysis and marketing performance metrics to optimize impact and investment

Leading, coaching and inspiring the marketing team while fostering cross-functional collaboration with Sales, Medical Affairs, Regulatory, Finance and external partners

Representing the marketing function in strategic discussions with the Gulf leadership, Business Area (BAMECA) and Region (REM)

our key responsibilities will include:

Developing and implementing the strategic marketing plan for the Obesity portfolio, aligned with the broader commercial objectives of the Obesity Business Strategy

Driving the development and execution of both strategic and tactical brand plans, including digital-first promotional campaigns

Overseeing brand management, positioning and consistent messaging across all marketing channels

Leading market research initiatives, translating consumer and HCP insights into targeted, data-driven decisions

Managing P&L activities, advertising ROI analysis and marketing performance metrics to optimize impact and investment

Leading, coaching and inspiring the marketing team while fostering cross-functional collaboration with Sales, Medical Affairs, Regulatory, Finance and external partners

Representing the marketing function in strategic discussions with the Gulf leadership, Business Area (BAMECA) and Region (REM)