• You develop and implement integrated marketing and communication campaigns across various channels, and accompany them from conception to implementation.
• You will work closely with sales and product management to develop effective marketing measures, including presentations, brochures and other communication materials to support our company and sales goals.

Digital Communication & Content

• You plan, create and publish target group-oriented content for our social media channels (Facebook, Instagram, TikTok)
• You keep our WordPress website up-to-date, optimize content, and ensure that our brand is presented professionally and in a contemporary manner online.
• You implement SEO and SEA measures and help to sustainably increase our digital visibility and reach.
• You plan, create and manage email marketing campaigns and continuously develop our newsletter communication.
• You create and edit graphics and images, especially using Canva, and independently implement creative content.

Press and Public Relations

• You get to the heart of our topics and create compelling communication content such as press releases, PR texts and advertisements.
• You maintain contact with media representatives and help to make our brand and our topics visible.
• You plan and coordinate PR activities while also keeping an eye on the associated budget.

Projects & Events

• You will be responsible for the comprehensive planning, organization, and execution of trade fairs and events, ensuring a professional brand presence on site.

Your profile:

• Completed studies or training in the field of marketing, communication, PR, or a comparable qualification
• Professional experience in marketing, communications or PR, ideally in a generalist role
• Experience with social media, content creation and digital marketing channels
• Ideally, knowledge of WordPress, Canva, as well as SEO and SEA.

Your strengths

• Enjoyment of thinking strategically and implementing it oneself.
• A keen sense for language, design, brand presence and target group-oriented communication.
• Organizational talent and a structured, independent way of working
• Strong communication skills and enjoyment of collaborating with various internal and external contacts.
• Interest in new technologies and AI-supported work

We offer:

• A permanent, full-time position
• A work environment with flat hierarchies in a family-run and growing company
• A varied range of tasks with a high degree of personal responsibility
• Targeted further training
• 30 days of vacation for a balanced work-life balance
• Performance-based pay and working time account
• Employee parking spaces and direct access to public transport
• Attractive staff discounts, Jobrad
• Employee savings plans, pension schemes
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