Marketing Manager (Major Games) at The Lottery Corporation

Brisbane, Queensland, Australia -

Full Time

Start Date

Immediate

Expiry Date

30 Aug, 26

Salary

0.0

Posted On

01 Jun, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Brand Management, Integrated Marketing Campaigns, Budget Management, ROI Optimization, Stakeholder Management, Agency Management, Customer Insights, Commercial Acumen, Data Analysis, Cross-functional Leadership, Strategic Execution, Campaign Delivery

Industry

Entertainment Providers

Description

Could this be one of those rare moments to do the best work of your career? The Lottery Corporation is Australia’s largest lottery company offering exciting games that deliver life-changing wins to customers and make a meaningful difference in the community. We’re the team who bring you Australia's favourite lottery and Keno games. For more than a century, we’ve been playing our role in creating positive impacts by delivering winning moments every day to our people, our customers, retailers, partners and our community. Share joy, spark possibilities and join the winning team today! Lead the execution of marketing strategy for a Major Game brand—delivering compelling, customer-led campaigns that drive participation and revenue. You’ll turn strategy into action, bringing campaigns and in-market experiences to life while ensuring strong, consistent brand presence across all touchpoints. Partnering with the Head of Marketing – Major Games, you’ll identify growth opportunities, brief new ideas, and oversee delivery across channels—balancing creativity with commercial results. Ideal for someone who thrives on ownership, collaboration and delivering impact in a fast-paced environment. What you’ll do * Own how your game brands show up in market—ensuring they’re compelling, competitive and customer-led * Deliver integrated campaigns using customer insights to drive participation, engagement and revenue * Identify and brief new initiatives into Group Brand aligned to clear customer and turnover goals * Lead end-to-end campaign delivery across channels, ensuring quality, consistency and timeliness * Build strong stakeholder relationships across retail, commercial, legal, digital, finance and customer teams * Manage agencies, budgets and performance—optimising ROI and ensuring compliance at all times What you’ll bring * Tertiary qualifications in Marketing, Business or a related discipline * Significant experience in brand or marketing management roles * Proven experience delivering integrated marketing campaigns across multiple channels * Experience managing budgets and understanding key ROI drivers * Strong experience working with external creative and media agencies and leading cross-functional teams * Creativity and a flexible, adaptable approach, with the ability to respond to changing priorities and opportunities * Strong commercial acumen, with an understanding of how marketing activity drives revenue outcomes * Analytical mindset, with confidence using data and insights to inform decisions and optimise performance * Customer-obsessed and solutions-focused, always looking for ways to improve the customer experience What you’ll get Not only will you receive an awesome candidate experience from our caring Talent team, but you’ll get a genuine feel for who we are and what it’s like to be part of our team. The benefits of working with The Lottery Corporation are pretty good. Just to name a few: * Balance work and life with our ‘flex for great outcomes’ approach – hybrid working, plus a range of generous leave options. * Reward and recognition programs at all levels. Your hard work won’t go unnoticed. * Ignite your potential with our dedicated learning and development platform to support your bright future. * We empower careers to grow from within. 50% of all roles in 2025 were filled by our own people, proving that your next opportunity is already here! * A true sense of belonging. We’re committed to Inclusion & Diversity with a range of initiatives such as our Gender Affirmation Support, employee inclusion networks and diversity memberships and celebrations. * Make positive impacts with opportunities to volunteer with our community partners. We'll also dollar match fundraising efforts of our employees lending their support to registered charities. If this role is of interest to you and you’re ready to spark possibilities with The Lottery Corporation, but don’t feel that your experience aligns 100%, we would still love to hear from you and encourage you to apply. We’re committed to providing a safe, respectful and supportive work environment. We encourage you to let us know if we can make any accommodations, so the process can be more user friendly for you. We acknowledge and pay respect to the traditional custodians of the lands on which our offices, retail outlets and venues operate. We acknowledge the inextricable link First Peoples of Australia have with the land past and present. Your online safety is important to us. We'll never request payment or credit card details from you to apply for a position. If you're uncertain whether a job ad is legitimate, verify via our website before providing any details.

Responsibilities

Lead the execution of marketing strategies for Major Game brands to drive participation and revenue through customer-led campaigns. Manage end-to-end campaign delivery across multiple channels while overseeing budgets and agency relationships.