Marketing Manager at Maker Lab

Bangkok, , Thailand -

Full Time

Start Date

Immediate

Expiry Date

19 Jan, 26

Salary

0.0

Posted On

21 Oct, 25

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

B2B Marketing, Campaign Management, Strategy Development, Budget Management, Performance Tracking, Agency Coordination, Event Management, Cross-Functional Coordination, Stakeholder Management, Analytical Skills, Communication Skills, Detail Orientation, Project Management, Relationship Management, Self-Starter Mindset, Fluency in Asian Languages

Industry

Marketing Services

Description

Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production. Role Summary: As a Marketing Manager, you'll drive B2B growth in Thailand by localising and executing regional plans. This high-impact role owns the full campaign lifecycle, from strategy and budget to reporting. We seek a self-starter with strategic insight and meticulous execution. Role: Develop and execute comprehensive local market strategies by localising regional marketing plans for the Thai market. Own the end-to-end management and execution of at least one medium brand campaign and one mid-market lead generation campaign. Lead budget management, performance tracking, and agency coordination to ensure all initiatives are executed efficiently and meet established goals. Support high-impact events, including one large-scale event, one medium-scale event, and 2–4 smaller local activations. Manage scenarios related to budget, resource allocation, and justification in consultation with senior leadership. Drive cross-functional stakeholder coordination across regional, local, and external agency teams to ensure seamless campaign alignment and execution. Regularly report on campaign performance, surfacing key insights and translating results into actionable learnings to shape future strategy. Champion marketing campaign excellence, ensuring all initiatives are impactful, innovative, and deliver measurable results. You: 8+ years of relevant experience in a similar marketing field, with a strong focus on campaign management, execution, and strategy development. Proven expertise in localised campaign management within the Thailand market is essential. Strong track record of successfully managing and executing complex cross-functional marketing projects within budget and on tight timelines. Exceptional organisational skills and meticulous attention to detail, with the ability to oversee multiple projects concurrently. Experience in managing and coordinating external agencies (creative, media, or event agencies). Demonstrated ability to maintain positive relationships with agencies, colleagues, and suppliers across different cultures and functions. A proactive, self-starter mindset capable of taking initiative and working autonomously in a fast-paced, high-growth environment. Exceptional verbal and written English communication and presentation skills and - ideally - fluent in another Asian language to cover projects across APAC. Contract type: 6 Months fixed term contract from January 2026 - June 2026 Please note: due to the high volume of applications, only successful candidates will be contacted with a follow-up introduction email. If you do not receive an email from Maker Lab, your application has been unsuccessful this time around. Look out for future roles! By submitting your application, you consent to the collection, use and disclosure of your data by the Maker Lab team for the purposes of your application. Where your application contains personal data of third parties, you confirm that you have obtained all necessary consents to provide the Maker Lab team with such personal data and that we may collect, use and/or disclose such data in accordance with the Personal Data Protection Act 2012.

Responsibilities

The Marketing Manager will develop and execute local market strategies for Thailand, managing the full campaign lifecycle from strategy to reporting. This role includes budget management, performance tracking, and coordination with agencies to ensure effective execution of marketing initiatives.