Marketing Manager

at  Northern Signs Manufacturing Corp

OVERVIEW

We are seeking a dynamic and results-driven Marketing Manager to lead our marketing initiatives and drive brand awareness. The ideal candidate will possess a strong understanding of digital marketing strategies, particularly in e-commerce, and will be adept at utilizing analytics to inform decision-making. This role requires creativity, strategic thinking, and a passion for staying ahead of industry trends.

EXPERIENCE

• Proven experience in a marketing management role with a focus on digital marketing strategies.
• Strong knowledge of email marketing tools and techniques.
• Familiarity with e-commerce platforms and product management processes.
• Proficiency in HTML for web content management.
• Experience using Adobe Creative Suite for design purposes.
• Solid understanding of analytics tools to measure campaign performance and derive insights.
• Knowledge of advertising principles and budgeting practices is essential.
• Excellent research skills with the ability to analyze data effectively.
  Join our team as a Marketing Manager where you can make a significant impact on our brand’s growth while advancing your career in a supportive environment.
  Job Types: Full-time, Fixed term contract
  Contract length: 12 months
  Pay: $19.00-$21.00 per hour
  Expected hours: No more than 44 per week

Schedule:

• Monday to Friday

Work Location: In person
Application deadline: 2025-02-14
Expected start date: 2025-02-2

• Develop and implement comprehensive marketing strategies to enhance brand visibility and drive customer engagement.
• Manage email marketing campaigns, ensuring effective messaging and segmentation to maximize reach and conversion.
• Oversee e-commerce initiatives, optimizing the online shopping experience for customers.
• Conduct market research to identify trends, customer needs, and competitive landscape.
• Utilize HTML skills to enhance website content and improve user experience.
• Collaborate with the design team using Adobe Creative Suite to create compelling marketing materials.
• Manage product launches and oversee product management processes to ensure alignment with market demands.
• Analyze marketing performance metrics and adjust strategies accordingly to improve effectiveness.
• Develop advertising campaigns across various platforms while ensuring adherence to budget constraints.
• Implement SEO best practices to increase organic search visibility and drive traffic.
• Answer phone calls
• Completed work orders for service work
• Dispatch and organize service work/ service calls