Marketing Manager at OOCA

Bangkok, , Thailand -

Full Time

Start Date

Immediate

Expiry Date

02 Feb, 26

Salary

0.0

Posted On

04 Nov, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Brand Strategy, Marketing Management, Campaign Planning, Data Analysis, SEO, Paid Advertising, Cross-Functional Collaboration, Event Management, Market Research, Brand Storytelling, Customer Engagement, B2C Marketing, B2B Marketing, Digital Marketing, Brand Guidelines, Brand Awareness

Industry

Mental Health Care

Description

Lead and manage the marketing team with clarity and compassion Develop and maintain brand strategy, ensuring consistent positioning and messaging across all marketing initiatives Create and enforce brand guidelines for internal teams and external partners Build brand awareness while staying grounded in our mission of accessible mental healthcare Lead brand storytelling initiatives that authentically communicate our mission Monitor brand health metrics and adjust strategies to strengthen brand equity Ensure brand consistency across all customer touchpoints, from digital to physical experiences Develop and execute integrated marketing strategies across online and offline channels (social media, website, app, LINE CRM, out-of-home, onsite events) Plan and oversee campaigns from concept to completion—managing timelines, budgets, and conversion tracking for both B2C and B2B segments Drive growth in B2C and B2B segments through data-informed strategies and meaningful customer engagement Oversee paid advertising campaigns across all platforms, optimizing for ROI and performance Manage SEO strategy and implementation to improve organic search visibility and traffic Lead collaboration with cross-functional teams (Product, Sales, Customer Success) on all growth and marketing initiatives Organize and manage events to increase brand visibility and engagement Oversee media production to ensure alignment with brand tone and campaign objectives Research market trends and analyze competitor activities to maintain competitive advantage Collaborate with CEO and Management on financial forecasts and strategic planning Experience in marketing communication, strategy, media or related more than 5 years. Experience in online marketing and offline marketing Experience in startup company (is the plus) Experience to work with agency more than 1-2 years Health Insurance Annual Leave 12 days Mental Health counseling sessions with psychiatrists and psychologists through ooca platform Social Security Insurance Provident Fund (condition applied) Annual Health check-up (condition applied) Special discount home loan interest with Government Housing Bank

Responsibilities

Lead and manage the marketing team while developing and maintaining brand strategy. Oversee integrated marketing strategies and campaigns to drive growth in both B2C and B2B segments.