Are you an experienced Marketing Manager with a fantastic track record of running successful marketing campaigns and fully leveraging CRM capability? Looking for a part-time role, with flexibility over your working pattern? If so, then this opportunity might be for you.
Managing a small talented team you will be responsible for providing creative direction for the Company and its brands, ensuring key marketing deliverables are engaging, targeted, on-brand, on-budget and on-time.
Reporting directly into the Managing Director you will have scope to make a real difference to our multi-million pound turnover business. JET PRESS is a family-owned Company with global reach and ambitious plans.
This role is a permanent position.

SKILLS & KNOWLEDGE:

• Proven experience of managing a Marketing function, delivering exellent return-on-investment through lead generation and customer conversion rates
• Excellent working knowledge of CRM systems (e.g. HubSpot, Salesforce) with ability to train others
• Previous involvement in domestic and export markets, preferably in a technical product field
• Strong writing and editing skills – able to simplify complex detail into useful, engaging content
• Comfortable using data and insights to shape marketing strategies
• Project management - planning, resource allocation, budgeting, implementation
• Experience managing or mentoring a small team - motivation/performance/development/delegation
• Comfortable working with stakeholders across sales, product, and operations
• Experience with paid digital ads and social media platforms (Google, Meta, LinkedIn)
• Experience with SEO, website CMS platforms, Adobe, Tag Manager, Google Analytics, Marketing Automation, InDesign, video editing and Photoshop
• (Advantageous) Foreign language skills
  Based at our Head Office: Nunn Close, Huthwaite, Nottinghamshire NG17 2HW

ABOUT US:

JET PRESS is a leading global distributor of value engineered solutions and components. We manufacture, build and assemble engineered fasteners, components, and hardware. From conventional and next generation vehicles, to beautiful functional furniture, to life-saving medical equipment.
Our business was founded in 1977 and remains under the original family ownership, with a member of the second generation actively involved in the business today. We’re committed to ethically delivering long-term benefits for our employees, community, customers and suppliers alike.

ROLE PURPOSE:

• Responsible for planning and delivering marketing content that’s shaped by solid market research, customer insights, and input from our Sales & Technical teams, designed to drive consideration, visitation and engagement with JET PRESS and Components Direct.
• Champion the development and utilisation of our CRM system (HubSpot), identifying customer trends, working cross functionally to develop strategies to improve engagement and ultimately sales lead conversion.
• Creation and management of the customer communication plan, growing our market awareness through the publication of appropriate and impactful content delivered through an effective channel strategy.
• Work closely with the Marketing functions of the leading brands for whom we distribute, adapting and personalising their content to our audience, increasing the likelihood of customer engagement.
• Develop and lead our customer and market research programme, analysing and using the research effectively to improve our product and service proposition.
• Own and develop the Company’s brands all the way through from brand guidelines to market deployment, including the creation of new brands, and the representation of distributor brands.

KEY RESPONSIBILITIES:

• Marketing Strategy - Lead the development and delivery of the company’s Marketing strategy across B2B and B2C channels. Ownership of the Marketing budget.
• CRM Management – Utilise both the built-in and bolt-on tools within the Hubspot Marketing Hub, including workflows, lead scoring, email marketing, research activity, analytics and integrations.
• Market Analysis - Use customer and market research to guide campaigns and messaging. Identify trends, gaps, and opportunities through competitor and market analysis.
• Content Management - Create and manage content for multiple platforms – website, email, social media, product listings, and sales materials, exhibition stands, including coordinating translation into different languages.
• Campaign Management - Work closely with the Sales team to align campaigns with commercial goals. Utilising data on the company’s CRM (HubSpot) to segment audiences, for email campaigns, and tracking performance and ROI.
• Brand Management - Own and develop the Company brands, including the creation of new brands as appropriate. Liaison with key suppliers regarding representation of their brands within the Jet Press space.
• Customer Feedback - Manage the company’s NPS and customer feedback programmes (via CRM and Trust Pilot). Provide reporting and valuable insights to relevant internal teams.
• E-commerce - Oversee the e-commerce marketing plan, including promotions, digital ads and product positioning.
• Agency Management - Manage relationships with external freelancers or agencies as needed (briefing, tracking).