Marketing Manager

at  Peak 21

At Peak21, we specialize in acquiring large direct-to-consumer (D2C) brands across the United States, Europe, and Asia, in addition to incubating our own. With a portfolio of D2C brands generating $200 million in sales, all bootstrapped and profitable, we are dedicated to fostering growth and innovation in the D2C sector.
We are seeking a Marketing Manager to join one of our portfolio brands which is a well-known 100 million dollar brand in the D2C space.
This position is full time in our London office.

• Formulate creative social media and influencer campaigns, and mobilize the team to implement them
• Coordinate with other team members to ensure a steady stream of new social media ad content
• Using ad performance data, identify trends in winning ad concepts and ensure that we make variations/iterations
• Create content (both visual + copy) for various marketing channels: email, SMS, and social media
• Build and optimize email content, cadence, and segmentation strategy for all promotional, triggered, and transactional emails
• Monitor website performance and propose improvements in design, content and experience
• Establish and manage influencer relationships to create long term partnerships and motivate brand advocacy
• Manage external agencies to help with influencer booking
• Assist in company-wide strategy setting
• Regularly report marketing performance
• Assist in other marketing tasks as needed