WHO WE ARE

RioCan is one of Canada’s largest Real Estate Investment Trusts (REIT). We own, manage and develop retail-focused, increasingly mixed-use properties in Canada’s major markets. We pioneered the REIT concept over 30 years ago and have transformed Canadian real estate.
We are proud to be recognized as one of Canada’s Greenest Employers and a Greater Toronto’s Top Employer. At RioCan, you can build a career with real impact and longevity. You get the stability and resources of an established company and the entrepreneurial and collaborative spirit of a start-up. Life at RioCan is dynamic and fast-paced. We know that great ideas can come from anywhere, and we empower our people to suggest and implement them. We value different voices and perspectives and appreciate that the unique backgrounds and identities we each bring to our jobs make the whole business stronger.

POSITION OVERVIEW:

This role is located at our Tanger Outlets location in Ottawa and reports to AVP, Marketing. It is responsible for overseeing the day-to-day marketing of the Centre including all Tanger-related programming. The role will positively contribute to Centre NOI Growth via the development of traffic driving programming, and subsequently securing on-site activations, sponsorship and advertising opportunities resulting in a greater overall customer experience for shoppers and tenants alike.

QUALIFICATIONS:

• Completion of University/College Diploma or relevant Certificate Program;
• Minimum 4 years previous relevant experience in marketing, retail, or sales;
• Strong written and verbal communication skills;
• Proven leadership skills and the ability to successfully manage people;
• Up-to-date with innovative and current marketing trends;
• Intermediate to advances skills in Microsoft suite and social platforms such as Facebook, Instagram, Canva, etc;
• Strong focus on delivering results and providing exceptional customer service;
• Strong problem solving skills;
• Detail oriented.

• Develop and implement annual marketing plan, events, and budget.
• Prepare, monitor and maintain marketing budget, including assisting with financial reporting pertaining to variances, sales analysis and more.
• Implement promotions, which attract customers to the Centre and maximize income potential.
• Track progress and evaluate results of programs to determine effectiveness.
• Manage Gift Cards, & TangerClub.
• Liaise with shopping Centre staff, tenants, customers, and suppliers.
• Liaise with area businesses, events, tourist attractions, hotels and local chamber offices to encourage shopping visits.
• Assist in the design, content and creation of promotional materials.
• Work with media agency to develop targeted advertising/media plan.
• Manage internal and external promotional signage including billboards and digital directories.
• Maintain and update property website, Facebook, Instagram and external website listings.
• Actively create and sell media and sponsorship opportunities in order to achieve ancillary revenue goals.
• Perform accounting duties for marketing programs inclusive of payables, receivables, income statements and budget reconciliations.
• Cultivate strong tenant relations, work with General Manager to host quarterly meetings, communicate via newsletter and provide tenants with support needed to be successful
• Assist General Manager, Assistant Property Manager, & AVP Marketing as required.
• Other duties / projects as required.