JOB OVERVIEW:

We are seeking a highly motivated and creative Marketing Specialist to join our team. The ideal candidate will have a passion for marketing, brand development, and digital strategies. In this role, you will be responsible for creating and executing marketing campaigns, analyzing performance data, and working closely with cross-functional teams to promote our products/services. If you are an innovative marketer with a track record of success, we want to hear from you!

REQUIREMENTS:

• Bachelor’s degree in Marketing, Business, Communications, or a related field.
• Proven experience in marketing, digital marketing, or related roles (1 year of experience preferred).
• Strong understanding of digital marketing tools and platforms (Google Analytics, email marketing, SEO, SEM, social media, etc.).
• Excellent written and verbal communication skills.
• Ability to create and implement effective marketing strategies.
• Creative thinking with strong attention to detail.
• Ability to work independently and in a team environment.
• Strong organizational skills and the ability to manage multiple tasks simultaneously.
• Experience with paid advertising (Google Ads, Facebook Ads) is a plus.
• Knowledge of design tools (Adobe Creative Suite, Canva) is a plus.

PREFERRED QUALIFICATIONS:

• Previous experience in a marketing agency or a similar industry.
• Familiarity with CRM software (AgentLocator).
• Fluency in multiple languages (a plus).

• Develop and implement effective marketing strategies to promote our brand and services/products.
• Create engaging content for digital platforms (websites, social media, blogs, email campaigns, etc.).
• Manage and optimize social media accounts and campaigns (Facebook, Instagram, LinkedIn, etc.).
• Conduct market research and analyze customer trends to improve campaign effectiveness.
• Monitor and track marketing campaign performance using analytics tools (Google Analytics, social media insights, etc.).
• Collaborate with other teams (sales, design, etc.) to ensure brand consistency across all marketing efforts.
• Plan and execute events, webinars, and promotional activities.
• Manage paid advertising campaigns (Google Ads, Facebook Ads, etc.) and measure ROI.
• Keep up with marketing trends, tools, and industry best practices to stay ahead of the competition.
• Manage email marketing campaigns and ensure content is optimized for target audiences.
• Develop and manage marketing budgets to ensure campaigns are cost-effective.