Key Responsibilities:

• Develop and implement comprehensive marketing plans and campaigns to promote the shopping centre's offerings, events, and promotions.
• Collaborate with tenants to create co-marketing opportunities and drive mutual success.
• Manage the shopping centre's digital presence, including website content, social media channels, and email marketing campaigns.
• Coordinate the design and production of marketing materials, signage, and advertising collateral.
• Conduct market research and analysis to identify trends, consumer preferences, and opportunities for growth.
• Cultivate relationships with local media outlets, influencers, and community organizations to maximize exposure and engagement.
• Monitor and evaluate the effectiveness of marketing activities, track key performance metrics, and report on campaign ROI.
• Stay up-to-date on industry trends, emerging technologies, and best practices in retail marketing.

Requirements:

• Bachelor's degree in Marketing, Business Administration, or related field (preferred).
• Proven experience in marketing roles within the retail or shopping centre industry.
• Strong understanding of digital marketing strategies, including SEO, SEM, social media, and email marketing.
• Excellent communication, negotiation, and project management skills.
• Creative thinker with a passion for developing innovative marketing campaigns and activations.
• Ability to thrive in a fast-paced environment and effectively prioritize tasks to meet deadlines.
• Knowledge of the Brisbane market and local consumer behavior trends is advantageous.
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