Marketing Manager at TGP International
Riyadh, Riyadh Region, Saudi Arabia -
Full Time


Start Date

Immediate

Expiry Date

15 Jun, 26

Salary

0.0

Posted On

17 Mar, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Marketing Strategy Development, Brand Strategy, Digital Strategy, Communications Strategy, Media Mix, Budget Management, Event Execution, Social Media Management, Website Oversight, Influencer Management, Partnership Development, Reporting And Analytics, Content Creation, Media Buying, Pre-opening Planning, Brand Guardianship

Industry

Hospitality

Description
POSITION OVERVIEW: The Marketing Manager is responsible for establishing and leading a world-class marketing function for Seven Al Hamra Food Hall. The role to oversee all marketing activities , planning and strategy development, content creation, marketing implementation, social media management, advertising, reporting and analytics. and promote all F&B brands across the Food Hall. Reporting to the Food Hall Operations Manager, this role supports both corporate-level Marketing control and on-site performance, ensuring the Food Hall operates as per the marketing plan, strategy and budget. CORE RESPONSIBILITIES: TGP International – Arabic Marketing Manager (Saudi-based) 1. Development of Marketing Strategy including: 1. Brand strategy 2. Situational analysis 3. Digital strategy 4. Communications Strategy 5. Media Mix & Buying Plan 6. Marketing budget 7. Work alongside Project Lead/Partner to achieve project objectives 8. Develop annual brand strategies, marketing calendar, quarterly marketing plans and opening launch plan 9. Plan and execute all marketing activities, including events, activations, and partnerships, media buying 10. Liaise and manage any third-party suppliers 11. Pre-opening planning and ongoing management for marketing Seven Al Hamra Food Hall to include all F&B brand partners 12. Activation strategy including event management for openings/campaign launches 13. Oversee social media strategy, approve content calendar and ensure brand consistency across all channels 14. Oversight of website development and coordination with developer 15. Management of photography and video shoots and creation of briefs 16. Influencer negotiation and management 17. Develop and recommend partnerships/collaboration that are aligned with brands 18. Brand guardian of all customer touchpoints for any client projects 19. Overall responsibility for Seven Al Hamra Food Hall brand channels 20. Tracking and measuring overall efforts, delivering weekly reports and comprehensive monthly reports. Qualifications & Experience 1. BS/MS degree in marketing or a related field 2. Fluent in Arabic & English 3. Local market knowledge of Saudi Arabia 4. Previous marketing hospitality experience 5. Proven experience in digital marketing 6. Experience working on B2C brands 7. Minimum 5 years’ post-qualification experience Note: This job description reflects key duties and responsibilities of the position and is not to be interpreted as exhaustive.
Responsibilities
The Marketing Manager will establish and lead the marketing function for Seven Al Hamra Food Hall, overseeing all marketing activities, planning, strategy development, content creation, and implementation across all Food Hall brands. Key duties include developing annual brand strategies, managing marketing budgets, executing activations, overseeing social media, and tracking performance through regular reporting.
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