Marketing Manager, The Bash at The Knot Worldwide

Washington, District of Columbia, United States -

Full Time

Start Date

Immediate

Expiry Date

13 May, 26

Salary

0.0

Posted On

12 Feb, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Content Marketing, Email Marketing, Social Media, Copywriting, Communication, Lead Generation, Creative Thinking, Problem Solving, Google Adwords, Facebook Ads, Instagram Ads, Marketing Automation, Team Collaboration, Vendor Relations, B2B Marketing, Strategic Planning

Industry

technology;Information and Internet

Description

WHAT WE DO MATTERS: At The Knot Worldwide, we champion celebration - and that starts with celebrating our people. Our employees are passionate dreamers, thoughtful doers, and lifelong learners who power meaningful moments for millions around the world. We’re united by authentic connection, shared purpose, and a deep commitment to the global community we serve. Here, flexibility and belonging go hand in hand with high performance. Driven by our core values, we believe the best ideas come from empowered teams: those who consistently collaborate with intention to design solutions, spark ideas, and drive impact. Our people are at the heart of our success. ABOUT THE ROLE AND OUR TEAM: We’re seeking a talented Marketing Manager to join The Bash. The Bash, part of The Knot Worldwide family, is an online event marketplace that helps party hosts and event planners find entertainment and event services of all kinds. We’ve facilitated over 525,000 bookings and have more than 15,000 event vendors, ranging from musicians and photographers to impersonators and magicians. The Bash empowers people to make a living doing what they love, and we take pride in being able to do so. The Bash is looking for a smart, passionate, and experienced Marketing Manager to conceptualize and create content, emails, messaging, social posts, and communications that meet the needs of our vendors, our brand, and our users. The right candidate is a high-energy, self-motivated individual who is passionate about helping event professionals do what they love for a living! RESPONSIBILITIES: Develop the strategy and execution for B2B content, including blogs, emails, webinars, videos, newsletters, and other resources that help to drive new prospects and improve member education & retention Be an expert in creating, writing, and tracking call-to-action emails, promotional email campaigns, and email workflows to drive results, KPIs, and revenue Work closely and support our Sales Team with talking points, sales scripts, value props, sell sheets, and more to help close leads to paying vendors Create clear marketing hooks and value props for our products and services and turn those into incredibly effective marketing materials, FAQs, and more Assist with lead generation initiatives, including working alongside our paid social & SEM team to brainstorm new ads, copy, and audiences to generate more prospects Write clear, concise, and compelling copy and communications for internal and external talking points for vendors and party planners Leverage editorial content for B2C social marketing, as well as vendor spotlights for B2B marketing SUCCESSFUL CANDIDATES HAVE: Minimum of 5 years experience in content marketing and/or communications (fast-paced tech company a plus) Exceptional, persuasive writing, editing, and proofreading skills, with the demonstrated ability to write for and connect with small business owners (promotional copywriting a plus) Detail-oriented, with high standards for brand, messaging, quality, and consistency of content High-performing self-starter with proven ability to work in a fast-paced, deadline-driven environment Strategic, creative thinker with critical analysis and problem-solving skills, along with flexibility and adaptability Strong interpersonal and communication skills with the ability to interface across multiple departments, while willing to balance personal achievement with group goals Ability to make timely decisions, anticipate problems and provide creative solutions Experience with Google Adwords, Facebook ads, and Instagram ads all a plus Experience in email marketing and marketing automation preferred (HubSpot a major plus) Must possess a Bachelor’s Degree in Marketing, Communications, or a related field Demonstrated track record of using communications to achieve specific goals Capacity to juggle multiple priorities for various stakeholders effectively within a fast-paced environment Experience in Social Media & Content Creation: Hands-on experience in developing social media content across platforms such as Pinterest, Instagram, and Facebook to engage a consumer-focused audience. WORK MODEL: This role is fully remote and not tied to any specific office location. While there are no regular in-office requirements, we encourage our remote team members to gather intentionally for key company and team events to stay connected and engaged. At The Knot Worldwide, we believe you are more than a resume and invite you to go for it, take the leap of faith, and apply for this job. Together, we have an incredible opportunity to make it even easier for our customers to plan life’s most meaningful moments and for our small business owners to grow and scale. We would love to have you with us on our journey. WHAT WE LOVE ABOUT YOU: Commit to our customers: You act as one team on behalf of our customers. You lead with head and heart, and build what matters for life's most meaningful moments. Raise the bar: You define "great" and work backwards. You don't just accept how it's been done, but boldly define how it should be. You are unafraid to innovate, learn, and keep moving forward toward our shared vision. Be all in: You believe in our mission and take ownership of your work. You debate openly to reach the best outcomes, speaking with clarity and care, embracing diverse perspectives, then commit fully. Celebrate impact: You measure success by the outcomes you create. You hold yourself accountable to delivering value, while recognizing progress and the lessons learned along the way. You love to win, together. WHAT YOU LOVE ABOUT US: We believe in a wide range of holistic offerings to support our employees so that they can live our values day in and day out. From mental wellbeing, physical health and financial planning, to engaging perks and discounts, we are in the business of celebrating and supporting the Moments that Matter, both in and out of the office.. We offer flexible vacation, generous parental leave, and prioritize initiatives that support the growth, development, and happiness of our people. Together@TKWW is our approach to hybrid work. It’s designed to support how we work best: combining the flexibility we value with meaningful opportunities to connect in person. Whether a role is Together@TKWW-eligible or not, we believe in purposeful moments to come together, build strong relationships, and drive bold ideas forward. For Together@TKWW-eligible roles, this includes regular in-office time to foster collaboration and connection. For roles not eligible for in-office expectations, we support connection through virtual collaboration and intentional gatherings. To facilitate in-person collaboration, we have office spaces in Barcelona, Spain; Delhi, India; Galway, Ireland; London, England; New York, NY; and Washington, D.C. __ US Notice: The Knot Worldwide provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, or disability. In addition to federal law requirements, The Knot Worldwide complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. The Knot Worldwide expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Privacy Notice: The Knot Worldwide (TKWW) processes your personal data to evaluate your application, based on the legal ground of taking steps prior to entering into a potential employment contract. Only the data strictly necessary for this purpose is collected. In some cases, your data may also be processed based on TKWW’s legitimate interests (e.g., to improve recruitment practices or manage candidate pools), to which you can object at any time. You have the right to access, rectify, or delete your data, and to object to certain uses. To learn more about your rights, please consult our The Knot Worldwide (TKWW) processes your personal data to evaluate your application, based on the legal ground of taking steps prior to entering into a potential employment contract. Only the data strictly necessary for this purpose is collected. In some cases, your data may also be processed based on TKWW’s legitimate interests (e.g., to improve recruitment practices or manage candidate pools), to which you can object at any time. You have the right to access, rectify, or delete your data, and to object to certain uses. To learn more about your rights, please consult our Privacy Policy. If you wish to file a complaint, you may contact the competent data protection authority. If you wish to file a complaint, you may contact the competent data protection authority.

Responsibilities

The Marketing Manager will develop and execute B2B content strategies, including blogs, emails, and webinars, to drive new prospects and improve member education. They will also support the Sales Team with marketing materials and assist with lead generation initiatives.