Description:
TM Associates is a family-owned business united by its mission and defined by its values. We take our work personally, knowing the resident experiences we’re responsible for truly impact people. This belief—that of our founder, Tevis Margolis- continues to be realized through our growth from seven team members to over 500. Mr. Margolis’ drive to build a business dedicated to its people has resulted in a unified determination to meet each client’s high expectations. Those expectations include building and managing the very best communities for the people who need them most.
We offer full medical, dental, and vision insurance at an affordable rate on the first day after the first full calendar month of employment. With our 401K match program, you are eligible to start contributing on your first day of employment.
Our company takes pride in our employees. We believe we are the best because of our dedication to training, benefits, and leadership.
The Marketing Manager will lead the company’s overall marketing strategies for all corporate, property, and development needs. This individual will work with both the property management and development branches of TM Associates, in addition to all third-party owners and community partners we support. This role serves as a key partner to our management, operations, and development teams, bringing a clear strategic and creative perspective to TM’s marketing and branding.
Requirements:

REQUIREMENTS

• Assisting with the growth and positioning of TM Associates as a Premier Affordable Housing Property Management and Development Firm.
• Overseeing Social Media and Reputation Management initiatives to help develop creative and captivating campaigns reaching corporate partners, new business, and future/current residents.
• Collaborating with Operational Leadership, Regional Property Managers, and Community Managers to set marketing strategies based upon need as well as maintain/improve occupancy and rental income through the creation and implementation of marketing and leasing efforts.
• Supporting all internal TM departments, such as Training, Compliance, and Resident Services on creating cohesive messaging and collateral.
• Assisting in planning corporate functions such as leadership summits, holiday parties, community drives, and other events as needed.
• Formatting & overseeing the construction of RFP/RFQ’s for Management & Development.
• Having an active role in Property Management Specific Associations at a local & national level.
• Developing and reviewing signage to ensure it is in line with TM Branding and Compliance.
• Implementing Community Branding & Interior Design consistent with the target market.
• Monitoring markets for trends, forecasts, job growth, and other economic conditions that may impact occupancy and leasing effectiveness.
• Recommending changes and response strategies to offset market downturns or opportunities, and providing feedback and recommendations to operations on improving struggling asset performance and maximizing revenue generation on performing assets.
• Meeting consistently with marketing vendors to review performance, recommendations, and service contracts up for renewal. Secure the best possible rates for the company and owners.
• Managing the submission process for annual awards/recognition across industry and target markets.
• Mentoring, coaching, and managing the marketing team, providing timely and constructive feedback to ensure projects are well executed and there is opportunity for growth and development.
• Ensuring the department is supported in their efforts by TM Operations and Development.
• Identifying, developing, and delivering training needs on marketing initiatives and continuing education to all TM Employees.
• Driving innovation in multifamily marketing and identifying areas of opportunity to embrace new technology and trends.

REQUIREMENTS:

• A bachelor’s degree in Marketing, Business, or Communications is preferred
• Knowledge of Property Management, Affordable Housing, and Development Planning, including Lease-ups.
• Experience with Social Media, Reputation Management, and Corporate Branding
• Familiarity with Adobe Suite (Illustration & InDesign), Microsoft Suite, and Canva
• Understanding of CoStar and Market Research/Survey tools

Please refer the Job description for details