WHO ARE WE LOOKING FOR?

• You will develop relationships with our trading heads across our Commercial, Tour Operation, Retailing (Direct & 3rd Party), Homeworking and Online channels to ensure successful support and sales conversions.
• Previous experience in working for membership-driven organisation desirable
• Previous experience with SEO, Eshots, Social Media, HTML/CSS and other design applications
• Positive, solution-oriented attitude
• Very strong collaboration skills and ability to work with complex organisational structures
• Ability to engage with key stakeholders both internally and externally to form a strong collaborative partnership.

Your Coop are looking for a Travel Marketing Manager to join our society. We’re a unique multi-sector group operating in Food, Childcare, Travel, Post Office and Utilities, meaning you will get a breadth of experience in a collaborative and fast-moving organisation. No two days will ever be the same!
At Your Coop, you will be part of business that puts people at the heart of everything they do. What makes us different?
The money you help us make is returned to our members and communities. We are a cooperative which means we share a third of our profits to our members and invest a third in our community support initiatives. In a profit-driven world, we are the difference.
We’re proud to be owned by our members, and we’d love to be owned by you.

As a Marketing Manager, you will be responsible for:

• Plan & develop integrated, multi-channel consumer-facing, always on, campaign & tactical marketing content & offers (including partnership & direct response selling). ensuring that the strategic aims of the business are met and in a way that maximises return on investment.
• Responsible for managing the team ensuring the execution of the marketing, campaigns and communications strategy with associated activity is aligned with consumer behaviour and commercial priorities whilst seeking opportunities to innovate and synergise with supplier partners.
• Represent and be the “owner” of the brand / brand experience and vision in key business projects and initiatives whilst ensuring the protection and consistency of the brand on a day-to-day basis, setting content pillars, tone of voice and brand guidance across a variety of channels including PR, media, visual merchandising and social media
• Developing the content & marketing plan for the Coop Holidays in line with objectives, to ensure integration of Coop Holidays messaging in all activities

This role will be responsible for defining ‘always on’ tactical and campaign content across all channels to improve customer acquisition and conversions.
You will act as the business owner and your focus will be both B2C and B2B channels.