Marketing Manager

at  Trunk Tools Inc

At Trunk Tools, we are tackling the massive $13 trillion+ construction industry. We’re an exceptional team of serial entrepreneurs, brought together by our shared mission: automating construction. Our founding team (SpaceX, Stanford, MIT, Carta, etc.) has successfully built and deployed software in construction for 140k+ users, millions of users beyond the construction space, and worked on +$2 billion of built-environment projects. We aren’t another out-of-touch tech startup, most of our team comes from construction.
We spent the last few years building the brain behind construction. Now we are deploying workflows/ agents, starting with Q&A document chatbot, to be ingrained in construction teams’ workflows, ultimately to automate construction. Given our immense traction with several Fortune 500 construction companies, we are doubling our team in order to deploy several more agents this year. You will have an opportunity to drive the transformation of a multi-trillion-dollar industry full of waste, risks and inefficiencies.

OVERVIEW

• We are seeking a dynamic and creative Marketing Leader to join our team. The ideal candidate will be hands-on: responsible for developing and executing marketing strategies that drive brand awareness, user acquisition, and overall business growth.

• Develop and implement comprehensive marketing strategies to promote our products/services.
• Ensure all marketing initiatives are in alignment with company goals and objectives.
• Collaborate with internal teams (e.g., product management, sales) to create cohesive marketing campaigns.
• Oversee digital marketing efforts, including website (layout, copy, images, videos, etc.), SEO, SEM, social media, email marketing, and content marketing.
• Create and oversee in-person and online events; trade show booths, panels, giveaways, promotions and more.
• Create and track account based and referral programs.
• Develop and maintain relationships with key clients.
• Develop and maintain relationships with key stakeholders, including media, industry influencers, and partners.
• Measure and report on the effectiveness of marketing campaigns, making adjustments as needed.
• Manage marketing budgets and ensure cost-effective use of resources.
• Analyze market trends and competitor activities to identify new opportunities and threats.
• Stay up-to-date with the latest marketing technologies and trends to keep our strategies innovative and competitive.