Marketing Manager - Urology, KSA at Boston Scientific Corporation Malaysia

Riyadh, Riyadh, Saudi Arabia -

Full Time

Start Date

Immediate

Expiry Date

23 Jan, 26

Salary

0.0

Posted On

25 Oct, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Marketing Strategy, Stakeholder Management, Product Launches, Market Analysis, Sales Strategies, Budget Management, Communication, Project Management, Quality Assurance, Customer Engagement, Team Leadership, Resource Allocation, Data Analysis, Relationship Building, Regulatory Knowledge, Medical Devices

Industry

Medical Equipment Manufacturing

Description

Builds Division budget in cooperation of divisions' direction Product launches, educating sales force on sales strategies in cooperation of GEM/EMEA Marketing Upgrades product and procedure experience to expert level in the country Conveys market needs and sales requirements to International Marketing team Ensures that the country build a formalized Marketing Plan based on and followed by Divisional Strat Map Drives local country Marketing Strategy Formulation to define winning product strategies customized for the local market that drive significant growth in the country; Identifies key uncertainties and questions to be resolved about the local market and local customers; Identifies the right marketing tools (e.g., segmentation) to address the key questions for the local market and coaches team on how to them; Advances the quality of all analysis and choice making of local product team to address the uncertainties/questions to be resolved; Ensures consistency and alignment across product strategies in the local market as well as the European strategy. Drives local country Marketing Strategy Implementation & Communication; Guides local team and Product Manager to develop customized messages and selling tools for the local market that enables the Sales Force to drive desired customer behavior change; Champions the local implementation plan with Product Manager and the country Sales Force; Based on budget allocations and product input from (Local) Product Managers/Specialists, makes resource allocation trade-off decisions across products for local implementations; Ensures the right set of specific metrics are in place for tracking success of local marketing efforts - determines corrective action when local product performance is not on track. Knows the Business/Industry: Demonstrates a deep understanding of the medical devices sector, BSC's positioning in that market and the role of their product line in that positioning (and specifically for the respective countries). Knows the Product Context: Demonstrates depth as well breadth of knowledge of the anatomy, disease, technology, steps of procedures and competitive and regulatory environment for all products in the line. Stakeholder Management: Manages communication with key (local) stakeholders to ensure effective implementation of customer programs and to ensure alignment and effective implementation of country strategies and implementation plans and choices. Establish and maintain relationships with key opinion leaders. Planning and Management: Designs and manages an efficient and effective work process for Product Manager. Reliably delivers relevant and value-added outputs within agreed upon timelines. Quality: As interface to Clients and Sales Organization has direct responsibility to facilitate, share documents and process to identify, notify and ensure any complaint or problem are addressed, thereby demonstrating high commitment to Quality in all interactions and behaviors. Responsible to facilitate and champion the quality requirements and the message of compliance to internal and external customers for all events and campaigns. Channel mix and integration Communication through storytelling Strategy and planning Business partnerships Project & resource management

Responsibilities

The Marketing Manager will build the division budget, drive local marketing strategy formulation and implementation, and ensure alignment with the European strategy. They will also manage communication with key stakeholders and develop customized messages for the sales force.