Marketing Manager at Visa

São Paulo, São Paulo, Brazil -

Full Time

Start Date

Immediate

Expiry Date

05 Mar, 26

Salary

0.0

Posted On

05 Dec, 25

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Marketing Strategy, Data Analysis, Creative Development, Media Planning, Stakeholder Management, Consumer Insights, Budget Control, KPI Tracking, Collaboration, Social Media Strategy, Project Management, Communication Skills, Analytical Skills, Problem Solving, Financial Acumen, Continuous Learning

Industry

IT Services and IT Consulting

Description

Company Description Visa is a world leader in payments and technology, with over 259 billion payments transactions flowing safely between consumers, merchants, financial institutions, and government entities in more than 200 countries and territories each year. Our mission is to connect the world through the most innovative, convenient, reliable, and secure payments network, enabling individuals, businesses, and economies to thrive while driven by a common purpose – to uplift everyone, everywhere by being the best way to pay and be paid. Make an impact with a purpose-driven industry leader. Join us today and experience Life at Visa. Job Description We are seeking a Marketing Services Manager to lead the development and execution of marketing objectives, strategies, and programs for Visa in Brasil specific to Regional Issuers. This role plays a pivotal part in partnering with clients to achieve both Visa’s and our clients’ business and brand goals. In this position, you will be responsible for designing and implementing marketing strategies and campaigns, managing investment forecasts, measuring ROI, conducting data and insights analyses to guide decision-making, overseeing creative development and media planning, and influencing stakeholders with strong persuasion skills and executive presence. This is a unique opportunity to combine creativity, analytical thinking, and executional excellence to deliver meaningful results in dynamic markets. Essential Functions: Identify marketing opportunities with multiple audiences and develop co-marketing strategies and programs to drive increased Visa business. Oversee all aspects of marketing plans, including promotions, events, marketing communications, sponsorships and partnerships, digital marketing, and sales support. Identify continuous, actionable consumer insights and opportunities through consumer understanding programs and tools, trend monitoring, and data analysis. Participate in sales pitch presentations and develop marketing plans to support new business deals. Build and enhance partnerships across the organization — including Sales, Product, Merchant Solutions, Finance, Operations Support, and Legal — to ensure effective implementation of marketing strategies and plans. Reimagine the use of Visa’s key sponsorships and assets, including events and partnerships with FIFA, NFL, Olympic Games, Disney+, and others, to maximize their impact. Define the social media marketing strategy, applying creativity and expertise to find innovative ways to capitalize on social, digital, and mobile channels. Lead media and creative agency management, including developing briefs, managing Statements of Work, and overseeing agency budgets. Work independently with limited direction in a complex and often ambiguous environment, delivering rigorous, fact-based recommendations to clients, executives, functional, and regional management, while ensuring alignment with stakeholders across the organization. Be innovative and curious, consistently seeking ways to improve processes, drive success, share achievements, and learn from challenges. Supplier Management and Budget Control:Explicitly manage relationships with external suppliers and ensure rigorous budget control, including monitoring expenditures and optimizing resource allocation to maximize operational efficiency. KPIs and Results Measurement:Emphasize the continuous tracking of key performance indicators (KPIs) and operational results, using practical metrics to assess the impact of marketing initiatives and drive data-informed decision-making. Agility and Teamwork: Demonstrate agility and a collaborative mindset, proactively adapting to dynamic environments and fostering strong teamwork to deliver high-quality results. Up-to-date Marketing Trends: Maintain up-to-date knowledge of marketing trends, technologies, and industry best practices, actively seeking opportunities to apply innovative approaches and ensure the organization remains at the forefront of the market. This is a hybrid position. Expectation of days in office will be confirmed by your hiring manager. Qualifications Basic Qualifications: 8 years of work experience with a Bachelor’s Degree or at least 6 years of work experience with an Advanced Degree (e.g. Masters/MBA/JD/MD) or at least 2 years of work experience with a PhD Preferred Qualifications: 10 years of work experience with a Bachelor’s degree, or 8+ years with an advanced degree (e.g., Master’s, MBA, JD, MD), or 6+ years with a PhD. Proven experience in marketing communications, media, and/or trade marketing within a multinational company and with international brands. Demonstrated ability to develop marketing strategies and communications aligned to business objectives, and to execute programs that deliver measurable business and brand results. Experience managing, motivating, and collaborating with external advertising, promotional, and media agency partners. Exceptional written and verbal communication skills, with the ability to present ideas and strategies with impact. Strong financial acumen with experience using performance indicators to measure results, calculate ROI, forecast costs, revenues, and risks, and summarize complex business data for planning and decision-making. Advanced planning and organizational skills with meticulous attention to detail, while maintaining the ability to see and communicate the broader strategic picture. Strong analytical and problem-solving skills, with the ability to break down complex challenges into manageable parts and identify the data and inputs required to solve them. Commitment to continuous learning and self-improvement, with an open and adaptable mindset toward problem-solving. Proven ability to influence and drive alignment across diverse stakeholders, including senior leaders and cross-functional teams. Experience structuring, managing, and coordinating complex projects involving multiple stakeholders at various levels. Entrepreneurial mindset with a proactive, initiative-driven approach to achieving results. Additional Information Visa is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.

Responsibilities

Lead the development and execution of marketing objectives and strategies for Visa in Brazil, focusing on Regional Issuers. Oversee marketing plans, manage investment forecasts, and conduct data analyses to guide decision-making.