Position Title: Marketing & Multimedia Specialist
Team: Marketing
Manager: Director of Marketing
Schedule: Hybrid
Office Location: Wixom, MI

WHO WE ARE:

Founded in 1985, Bluewater Technologies Group, Inc. is the only woman-owned business of its kind, operating multiple industry-leading business units that support sensory storytelling through digital and physical canvases. We specialize in creating immersive and interactive brand experiences for events, and permanent installations. Through our integrated services—ranging from strategic ideation, custom activations, and scenic design to production, installation and digital content creation—we help brands connect with audiences in meaningful ways.

SUMMARY:

We’re looking for a creative and versatile Marketing & Multimedia Specialist to join our team. This role blends marketing expertise with hands-on content creation, including social media marketing, content marketing, photography, videography, and video editing. The ideal candidate is a storyteller at heart, comfortable behind the camera and in front of creative tools, with the skills to produce engaging content that elevates our brand across digital platforms.

Responsibilities:

• Dream up and post scroll-stopping content across our social channels.
• Shoot and edit eye-catching videos and photos that bring our brand stories to life.
• Craft captions, video scripts, and case study content that inspire clicks, shares, and smiles.
• Turn project wins into compelling case studies with visuals and storytelling that showcase our work.
• Help create compelling marketing materials, including sell sheets, presentations, and other sales tools.
• Keep an eye on performance metrics and tweak content for maximum impact.
• Ensure every photo, post, and video feels on-brand and on-point.
• Bring fresh ideas to the table and keep up with the latest creative tools and trends.
• Perform other duties as assigned related to marketing and content creation.

REQUIREMENTS:

• Proven experience in social media marketing, and content creation.
• Strong photography and videography skills, including shooting and editing.
• Proficiency in video editing software (e.g., Adobe Premiere Pro) and basic photo editing tools (e.g., Photoshop, Lightroom).
• Experience creating marketing assets such as case studies, sell sheets, and presentations.
• Familiarity with social media platforms, analytics tools, and best practices.
• Strong eye for design and brand consistency.
• Excellent organizational skills and ability to manage multiple projects and deadlines.
• Creative thinker who can bring fresh ideas and adapt to new trends and tools.
• Ability to work independently and collaboratively in a fast-paced environment.
• Willingness to travel as needed for events, content capture, and special projects.

BONUS SKILLS:

• Motion graphics and animation experience (e.g., After Effects).
• Email marketing platform experience (e.g., Mailchimp and/or Pardot).
• Basic WordPress or website content management skills.
• Website coding and HTML/CSS knowledge.

Responsibilities:

• Dream up and post scroll-stopping content across our social channels.
• Shoot and edit eye-catching videos and photos that bring our brand stories to life.
• Craft captions, video scripts, and case study content that inspire clicks, shares, and smiles.
• Turn project wins into compelling case studies with visuals and storytelling that showcase our work.
• Help create compelling marketing materials, including sell sheets, presentations, and other sales tools.
• Keep an eye on performance metrics and tweak content for maximum impact.
• Ensure every photo, post, and video feels on-brand and on-point.
• Bring fresh ideas to the table and keep up with the latest creative tools and trends.
• Perform other duties as assigned related to marketing and content creation

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Basic physical stances and actions (sitting, standing, walking)
• Substantial movement of hands, wrists, and fingers for typing, filing, and writing
• Ability to sit in a stationary position for extended periods while using compute