Marketing Officer (Single Gifts) at Guide Dogs For The Blind Association
Reading RG7 3YG, , United Kingdom -
Full Time


Start Date

Immediate

Expiry Date

29 Aug, 25

Salary

32000.0

Posted On

29 May, 25

Experience

0 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Good communication skills

Industry

Marketing/Advertising/Sales

Description

ABOUT US

Trebuchet MS with Updated Inkey Blue

HOW TO APPLY

Further details on the full role are attached below. When you are ready to apply, submit an online application form via this page.
If you would like to have an informal conversation about the role before applying, or require any accessibility support to apply, our friendly recruitment team is ready and waiting to help. Call them on 0118 3540345 or drop an email to recruitment@guidedogs.org.uk.
As part of your application ensure you provide evidence and examples of how your skills & experience meet the criteria as set out in the attached job description. You will also be asked to complete a few job-specific questions as part of this application process, so please be prepared to write your answers to these questions.
If you want to know more about the teams who work at Guide Dogs, you can find it on our Careers Page

Responsibilities

The Marketing Officer (Single Gifts), known at Guide Dogs as a Single Gifts Campaign Officer helps people with sight loss to live the life they choose by delivering impactful campaigns ranging from Cash Appeals and Raffles to Mid-Value. You’ll manage all aspects of campaign delivery, across multiple channels, ensuring everything runs smoothly, on time, and within budget, while maximising response and value.
You’ll oversee both acquisition and retention campaigns, providing clear briefs for creative, data, and supporter care teams. Your strong organisational and campaign planning skills will be key in ensuring stakeholder communication is seamless and campaign deadlines and approval processes are followed. You’ll also manage non-campaign projects, driving successful stewardship and retention activities.
Your analytical mindset will help you conduct post-campaign reviews, producing insightful reports and recommendations for improvement. Working with suppliers and internal teams, you’ll ensure high-quality delivery while staying within budget. By collaborating with the Online team, you’ll help integrate digital elements into campaigns, keeping content fresh and relevant.
To succeed in this role, you’ll need experience in direct marketing, excellent organisational skills, and a strong understanding of campaign management. Proficiency in Microsoft Office, particularly Word, Excel, and PowerPoint, is essential, as is the ability to work effectively with both internal teams and external suppliers. Experience in the charity sector and familiarity with key regulations would be a bonus.
If you’re passionate about making a difference and want to contribute to life-changing campaigns, we’d love to hear from you.
For this role you’ll be working 35 hours per week, worked 9am - 5pm, Monday to Friday. We are looking for you to attend the office at least 2 days per week including each Thursday for a team day.
No two people with sight loss are the same, and none of our people are either. So, we are proud to offer a range of person-centred benefits that can support each member of staff in ways that really mean something to them – and show them how much they mean to us. We offer a flexible benefits package, discounts and cashback scheme, a generous holiday allowance and matched contributory pension scheme to care for our people.

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