About the area

The Brand, Marketing and Recruitment (BMR) division exists for the purpose of showcasing the best of UWA, ultimately enhancing reputation and driving student engagement and growth. The division consolidates all marketing, communications, engagement and event activity into one team, enabling strong connectivity and improved effectiveness.

The Marketing, Performance and Operations team within BMR operates as a cross-functional hub that unifies strategic marketing, digital experience and CRM capability to drive student acquisition and enhance overall marketing performance. MPO is responsible for delivering sustainable growth through end-to-end performance marketing, leading the conversion of awareness and consideration into enrolments via integrated campaign execution, marketing automation and lead nurture, product marketing expertise, CRM and enquiry management, and the optimisation of digital experience and channels.

About the opportunity

• Support the development, implementation and evaluation of marketing initiatives that enhance the reputation of the College of Schools portfolio.
• Coordinate a broad range of marketing activities, including marketing planning, integrated campaigns, events, direct marketing communications, and the development of marketing collateral across earned, owned and paid channels.
• Partner with designated Schools to develop a deep understanding of their strategic objectives, market positioning, marketing objectives and student recruitment priorities.
• Apply insights and data-informed recommendations to identify opportunities, address challenges and shape marketing initiatives aligned to the strategic goals of the College of Schools and the University.

About you

• Relevant tertiary qualification or equivalent experience in marketing, communications, or a related discipline.
• Substantial marketing experience including developing and implementing strategic marketing plans, segment-led nurture journeys, event organisation and website content management.
• Highly developed written and verbal communication skills with a strong focus on stakeholder engagement.
• Demonstrated ability to work independently, show initiative, problem solve and work as part of a team.
• Strong planning and project management skills, with demonstrated ability to deliver projects on time and within budget.
• Proficiency in a range of marketing software and platforms including databases, email and website.

Note: As part of the recruitment process, candidates will be required to complete declarations in accordance with the National Higher Education Code to Prevent and Respond to Gender-based Violence.

Ability to work outside normal office hours and occasional weekend work, and some travel may be required by the successful applicant.

Position description: PD - Marketing Officer (524159).pdf

To learn more about this opportunity, please contact Rachael Chamberlain at rachael.chamberlain@uwa.edu.au or Adam Lim at adam.lim@uwa.edu.au  

For enquiries on the recruitment process, please contact Shelby Corrins at shelby.corrins@uwa.edu.au

How to apply

Please apply online via the Apply Now button. The content of your Resume and Cover Letter should demonstrate how you meet the selection criteria.

Closing date: 11:55 PM AWST on Sunday, 13 September 2026.

• This position is only open to applicants with relevant rights to work in Australia.