Marketing Operation & Omni channel Manager at Amigen

Tokyo, , Japan -

Full Time

Start Date

Immediate

Expiry Date

14 Oct, 26

Salary

0.0

Posted On

17 Jul, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Omnichannel Strategy, Marketing Automation, Salesforce Marketing Cloud, Veeva CRM, Project Management, Stakeholder Management, KPI Design, Digital Channel Strategy, Budget Control, Consultative Problem Solving, Japanese Fluency, English Fluency

Industry

Biotechnology Research

Description

Career Category Marketing Job Description Main purpose of Job & Responsibility: Majorly support brand team for marketing campaign operation and omnichannel strategy & execution through digital touch points. << Omni channel Campaign Operation Management >> Collaborate with JAPAC / Global team and take the leadership in Japan to launch the global customer experience base campaign framework. Incl. developing campaign design process & toolkit. Provide advice / consultation for commercial stakeholders on how to leverage marketing automation platforms & service such as Salesforce Marketing Cloud, VEEVA Sales CRM, into the campaign planning process. Coordinate between brand team (Oncology TA), agency, Global Service Center for omnichannel campaign execution. Support brand team for contents tagging and KPI design & tracking for campaign performance measurement. << Omni Channel strategy planning & Excellence>> Develop digital channel strategy and align with global / local brand strategy. Provide guidance / excellence on omni channel execution base on the research of industry trends or case study from other affiliates. << Team Management / Project Management >> Facilitate workshop / meeting with commercial stakeholders (local and global) for business discussion / training. Manage project and service delivered by external biz partners / vendors and Global Service Center support team. Budget control incl. team’s OPEX forecasting & execution. Desired Skills Strong leadership, collaborating, and influencing skills with a demonstrated ability to achieve goals and results in a highly matrixed environment. Good capability and high flexibility of dealing with uncertainty. Solid understanding of (at least one of) the CRM / digital marketing platform (for example, Veeva, SFMC, CMS, etc,.) Has knowledge of omnichannel campaign journey design & operation (incl. tracking and performance evaluation). Good at documentation/presentation, experience facilitating conversations and driving decisions between cross-function organization. Strong consultative problem-solving skills. Able to manage and take the ownership of multiple tasks independently. Language: Japanese (native level) & English fluency, both oral and written communications are required Qualifications Experience in digital marketing/SFE (Sales Force Effectiveness) for minimum of 3 years in pharmaceutical company in Japan Basic knowledge or certification of digital service (incl. marketing platform automation, data flow, service integration with 3rd party vendor) Bachelor’s or master’s degree of university , Better to have Master / Certification of Business Administration . Amgen is committed to unlocking the potential of biology for patients suffering from serious illnesses by discovering, developing, manufacturing and delivering innovative human therapeutics. This approach begins by using tools like advanced human genetics to unravel the complexities of disease and understand the fundamentals of human biology. Amgen focuses on areas of high unmet medical need and leverages its biologics manufacturing expertise to strive for solutions that improve health outcomes and dramatically improve people's lives. A biotechnology pioneer since 1980, Amgen has grown to be one of the world's leading independent biotechnology companies, has reached millions of patients around the world and is developing a pipeline of medicines with breakaway potential. For more information, visit www.amgen.com and follow us on www.twitter.com/amgen

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Responsibilities

Lead the execution of omnichannel marketing campaigns and digital touchpoint strategies for the brand team in Japan. Coordinate between global teams, agencies, and commercial stakeholders to optimize customer experience and track performance KPIs.