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At Tietoevry Care you’ll get a chance to provide patients and end users with product offerings that help them in their life, reinventing the world for good. If that sounds interesting, please keep on reading.
About us
Tietoevry Care is modernizing the Nordic health and social care sector with modular, open, and interoperable software. We develop and deliver high quality software solutions and services that enable healthcare and welfare professionals to do their work even better and with higher efficiency - have more time to care.
We are a global team of professionals working on providing products and services to different sectors from intensive care to laboratory and social care. In addition to working closely with our customers, we also have our own products that we build and develop for various fields in society. From enabling healthcare professionals to spend more valuable time with their patients to providing data for professional athletes to achieve even better results, we make all that possible. With us you can build technology for the good of society and make your mark on the health and wellbeing of people in need.
About the role
We are looking for an experienced and creative Marketing professional to join our team. In this newly established role, the Marketing Operations Lead takes responsibility for driving the strategic and operational success of our marketing activities within a dynamic and growing healthcare software business. Reporting to the Head of Marketing and Communications, this role bridges strategic vision and hands-on execution, ensuring marketing efforts are efficient, data-driven, and aligned with the Tietoevry Care’s strategic ambition.
Key responsibilities
The key responsibilities in this role include marketing campaign planning and implementation, marketing tools, automation and optimization, marketing lead generation and event strategy and planning, as well as development of marketing operations processes and ways of working.

Strategic Leadership:

• Partner with the Head of Marketing and Communications to develop and implement a comprehensive marketing operations strategy.
• Provide insight into marketing trends, best practices, and innovative approaches tailored to the health and care software B2B space.

Marketing Operations Management:

• Develop scalable processes to ensure consistent execution of marketing initiatives across markets and channels.

• Oversee end-to-end marketing operations, including campaign planning, execution, tracking, and reporting.Manage and optimize marketing technology stacks (e.g., CRM, automation tools) to improve team productivity and campaign ROI.

Campaign Development and Execution:

• Lead the creation and management of integrated marketing campaigns across digital, content, events, out-of-home, and account-based marketing (ABM) in close collaboration with product marketing, country marketeers and communications.
• Provide hands-on execution support when needed, demonstrating expertise across various marketing channels.

Data and Analytics:

• Together with the Web and Analytics Manager, conduct detailed analysis and relevant reporting of campaign performance to provide actionable insights and inform decision-making.

Brand-driven messaging:

• Collaborate with cross-functional teams to ensure and enhance brand consistency and alignment across all marketing and communication channels.

Enablement and Collaboration:

• Partner with sales and product teams to align marketing efforts with business objectives and customer needs.
• Train and mentor team members on best practices, tools, and strategies to enhance overall effectiveness.

Budget and Vendor Management:

• Manage marketing operations budgets, ensuring efficient allocation of resources and optimization of spend.
• Coordinate with external agencies, consultants, and vendors to supplement internal capabilities.

Key competencies and skills

• Strategic Acumen: Ability to connect day-to-day operations with long-term business goals and industry trends.
• Hands-On Expertise: Deep knowledge and practical experience in digital marketing, campaign management, analytics, and martech tools.
• Data-Driven Decision-Making: Proficiency in analyzing complex datasets to derive actionable insights.
• Healthcare/Software Knowledge: Familiarity with B2B marketing, with an emphasis on health and care or enterprise software.
• Leadership and Collaboration: Strong interpersonal and leadership skills to influence stakeholders and manage cross-functional projects.
• Brand Sensitivity: A refined sense of brand-building and storytelling in highly competitive markets.

We are looking for someone with

• 7+ years of marketing experience, with at least 3 years managing marketing operations in B2B or healthcare industries.
• Proven track record in leading complex projects, optimizing marketing operations, and delivering measurable results.
• Expertise in marketing tools, analytics, and other relevant platforms.
• University degree in Marketing, Business, or a related field.
• Excellent written communication and storytelling skills in English, with the ability to convey complex information clearly and persuasively towards diverse professional target groups.
• Professional proficiency in either Swedish, Finnish or Norwegian is a benefit, but not mandatory in this role.

What’s in it for you?
With us you will be part of the important and meaningful work of developing healthcare for all of us. You have an important mission to make a difference that really matters. In addition, as a company we offer you professional growth, open and friendly culture, and an outstanding work-life balance! We believe that our organizational culture is an important part of enabling you to be successful. We provide a flexible hybrid work model as part of our culture and way of working.
Finally, we also believe in curiosity and learning as a lifestyle. We want to encourage you to keep up that curiosity and deepen your knowledge on topics you’re interested in. For example, we host an annual ‘Keep Learning Week’, a week where everyone at Tietoevry has the possibility to join different training courses in a truly global setting.
Could you be our new colleague?
We look forward to hearing from you! We will fill the position as soon as we find the right person, so we encourage you to apply today. If you have any questions regarding this role, please contact Jaakko Salavuo, Head of Marketing and Communication (jaakko.salavuo@tietoevry.com). Please note that we do not accept applications via email.
We perform background checks on all final candidates.
Tietoevry declines calls from recruitment companies.
About Tietoevry
Tietoevry creates purposeful technology that reinvents the world for good. We are a leading technology company with a strong Nordic heritage and global capabilities. Based on our core values of openness, trust and diversity, we work with our customers to develop digital futures where businesses, societies, and humanity thrive.
Our 24,000 experts globally specialize in cloud, data, and software, serving thousands of enterprise and public-sector customers in more than 90 countries. Tietoevry’s annual turnover is approximately EUR 3 billion and the company’s shares are listed on the NASDAQ exchange in Helsinki and Stockholm, as well as on Oslo Børs.

LI-Hybrid

At Tietoevry, we believe in the power of diversity, equity, and inclusion. We encourage applicants of all backgrounds, genders (m/f/d), and walks of life to join our team, as we believe that this fosters an inspiring workplace and fuels innovation. Our commitment to openness, trust, and diversity is at the heart of our mission to create digital futures that benefit businesses, societies, and humanity.
Diversity, equity and inclusion (tietoevry.com

Please refer the Job description for details