Marketing Operations Manager at Cobalt

, , United States -

Full Time

Start Date

Immediate

Expiry Date

20 Mar, 26

Salary

0.0

Posted On

20 Dec, 25

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Hubspot, Salesforce, Data Analysis, Project Management, Email Marketing, Marketing Automation, Lead Generation, Database Management, Dashboard Creation, Documentation, Segmentation, Attribution, SQL, HTML, Account Based Marketing, SalesLoft, LeadIQ

Industry

Computer and Network Security

Description

Marketing Operations Manager Who We Are Cobalt was founded on the belief that pentesting can be better. Our pentests start in as little as 24 hours and integrate with modern development cycles thanks to the powerful combination of a SaaS platform coupled with an exclusive community of testers known as the Cobalt Core. Accepting just 5% of applicants, the Core boasts over 400 closely vetted and highly skilled testers who jointly conduct thousands of tests each year. Our award-winning, fully remote team is committed to helping agile businesses remediate risk quickly and innovate securely. Today, over 1,000 customers use Cobalt to run pentests on demand via Pentest as a Service, AKA PtaaS, a space which Cobalt pioneered (you could even say we wrote the book on it) and continues to lead. Description We are hiring for a Marketing Operations Manager to join our RevOps team! This individual will ensure that Hubspot, Salesforce and other Marketing/GTM related applications enable the full potential of our Marketing and BDR teams. You will maintain, optimize and create scalable processes that ensure best practices in lead generation and database management. You will also conduct complex data analysis that will be used to inform strategic decisions by stakeholders from across the company. You will work closely with team managers and your operations and enablement colleagues to streamline processes and workflows and unlock insights by ensuring data integrity and building dashboards. What You'll Do Own and manage all of our Marketing-related GTM tools (Hubspot, Apollo, Salesloft, LeadIQ, and others) Optimize our lead generation funnel. Work with Marketing, BDR, and Sales Ops to build and maintain workflows and functionality in Hubspot, Salesforce, and Salesloft to keep up with the growing demands of our business. Improve data optimization to help us scale our business. Includes segmentation, list management, attribution, and lead processes. Keep our data foundation fit for management, reporting, and analysis. Establish and maintain best practices around lead, contact, and opportunity management. Support Marketing in creating dashboards for management. Develop and maintain metrics on activities, effectiveness, and business impact to make recommendations on areas for optimization. Assist Marketing leaders to create documentation for all new tools, workflows, and processes; organize shared department content. Evaluate new technologies and add-on applications to improve and optimize marketing team performance. Troubleshoot and streamline workflow and technical issues for the GTM team. You Have 3+ years of Hubspot, marketing automation, email marketing, and operations experience. 2+ years of experience as a power user/admin of Salesforce.com and proficiency in integration of other technologies. Strong analytical skills (including mastery of Microsoft Excel) and experience with reporting, data analysis and database tools. Excellent project management skills and ability to manage multiple projects at the same time in a fast-paced environment. Excellent communication skills and a desire to improve processes. Highly organized and autonomous, but also collaborative and able to work cross-functionally. Understanding of databases and the management of information systems in order to ensure clean integrations throughout our tech stack. Bonus If You Have Knowledge of HTML for cosmetic edits and alterations. Experience with Account Based Marketing. Experience developing & maintaining attribution models for marketing and sales. SQL knowledge to perform database queries. Experience working with SalesLoft, Outreach, Apollo, LeadIQ, or Looker. Diversity at Cobalt With over 45 nationalities already at Cobalt (and counting) we respect and celebrate diversity! We’re proudly committed to equal employment opportunities regardless of your gender, religion, age, sexual orientation, ethnicity, disability, or place of origin. We support each other and are grateful for each Cobalter's contribution to our mission — let's make security dance! Please apply even if you don't think you meet all of the criteria above but are still interested in the job. Nobody checks every box, and we're looking for someone excited to join the team. Why You Should Join Us Grow in a passionate, rapidly expanding industry operating at the forefront of the Pen-testing industry Work directly with experienced senior leaders with ongoing mentorship opportunities Earn competitive compensation and an attractive equity plan Save for the future with a 401(k) program (US) or pension (EU) Benefit from medical, dental, vision and life insurance (US) or statutory healthcare (EU) Leverage stipends for: Wellness Work-from-home equipment & WiFi Learning & Development Make the most of our flexible, generous paid time off, and paid parental leave.

Responsibilities

The Marketing Operations Manager will manage marketing-related GTM tools and optimize lead generation processes. They will also conduct data analysis to inform strategic decisions and support the marketing team in creating dashboards and documentation.