ABOUT HASHGRAPH:

Hashgraph is a fast-growing software company committed to supporting, developing and servicing Hedera, an open source, proof-of-stake platform. Hedera is EVM-compatible and has been specifically built to meet the needs of enterprise and Web3 applications, which require speed, security, stability and sustainability. Hedera’s public network is governed by industry-leading organizations, spanning 11 sectors and 14 regions who oversee the development and direction of the decentralized platform.

QUALIFICATION REQUIREMENTS:

• 8+ years of experience in marketing and operations/analytics roles
• 4+ years of experience building and maintaining dashboards
• 4+ years of hands-on admin experience in marketing automation using Pardot
• Proven experience in digital marketing strategies, including SEO, SEM, social media marketing, email marketing, and content marketing
• First-hand familiarity with how Salesforce and Pardot are leveraged by marketing and sales organizations
• Proficient at leading team training on AI tools, best practices, and data discipline as it relates to input, output, and reporting
• Proficiency in data analysis tools to measure marketing performance and extract actionable insights
• Strong knowledge and understanding of paid media, email, and social media analytics and optimization
• Exceptional time management, autonomy, organizational, and self-motivation abilities. Your work ethic is a source of pride. You know how to prioritize tasks and to deliver projects on time
• Up for joining a start-up, fast-moving firm that acts as an agency of record to several entities in the Hedera ecosystem
• Have the willingness and enthusiasm to learn new topics and be flexible in a rapidly evolving company and crypto space
• Ability to guide team members on best practices to build and engage a strong community

OTHER SKILLS THAT ARE GREAT TO BRING WITH YOU BUT THAT WE CAN HELP YOU DEVELOP:

• A nice to have is a strong understanding of blockchain/DLT, crypto, open source ecosystems, and community engagement

Marketing Operations Management
Hashgraph is seeking a Marketing Operations Manager to optimize and manage Hedera’s full Martech stack and vendors and ensure efficient execution of marketing strategies across various channels. The ideal candidate will also have an understanding of how to leverage AI for automation and operational efficiencies and will be the marketing team’s “AI Center of Excellence’ and guide them on how to leverage AI tools (new and existing) to be more efficient. This role will be responsible for top-of-funnel channels such as SEO/PPC, paid social, and paid advertising, and ensuring all campaigns are tracked and measured with data analysis and performance tracking reports.
Hashgraph is an Agency of Record to both the Hedera Foundation and Hedera Council. Therefore, this role requires strong customer-facing skills and an understanding of the decentralized crypto market (in particular, as it relates to managing multiple, separate entities). Familiarity with open source web3 community dynamics to maximize reach and engagement is also important.
Campaign Management
The Marketing Operations Manager position will be a part of the Corporate Marketing team and will oversee all brand-building initiatives and channels. This includes being engaged by team members in Developer Relations, Product Marketing, Corporate Marketing, and Events to help execute multi-channel campaigns leveraging paid social media, email, content marketing, SEO, PPC, and paid advertising. This role will also monitor campaign performance, analyze data, and optimize strategies for maximum ROI, as well as track key metrics like website traffic, lead generation, conversion rates, and social media engagement.