Marketing Operations Specialist at Rush Street Interactive

Collingswood, New Jersey, United States -

Full Time

Start Date

Immediate

Expiry Date

03 Feb, 26

Salary

72000.0

Posted On

05 Nov, 25

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Marketing Operations, Customer Service, Promotions, Online Gaming, Digital Marketing, Programmatic Advertising, Paid Search, CRM Campaign Tracking, Organizational Skills, Time Management, Communication Skills, Analytical Mindset, Player Behavior, Promotional Mechanics, Operational Processes, Data Analysis

Industry

Gambling Facilities and Casinos

Description

Rush Street Interactive (NYSE: RSI) is a market leader in online casino and sports betting, currently operating real-money gaming with our brands: BetRivers.com, PlaySugarHouse.com, and RushBet.co. We’re building bridges between online, social and land-based gaming businesses to create amazing, integrated experiences that keep players in the game. The Marketing Operations Specialist – Poker serves as the strategic and operational backbone for poker marketing campaigns, overseeing the accurate execution, compliance, and performance tracking of on-site promotions, paid media initiatives, and cross-sell programs. Reporting directly to the Director of Poker Marketing, this role exercises independent judgment and decision-making authority to ensure marketing activities are executed seamlessly and align with business objectives and regulatory standards. The Specialist takes ownership of live campaign operations—including weekend oversight—acting as the central point of coordination across Marketing, CRM, Analytics, and Customer Service. This role evaluates performance data, identifies operational risks, and recommends process improvements to enhance marketing efficiency and accuracy. This position follows a Friday through Tuesday schedule to provide essential coverage for live campaign management and strategic reporting. What You'll Do: Oversee and maintain the poker marketing operations calendar, tracking live promotions, paid media campaigns, and cross-sell initiatives to ensure alignment across marketing channels. Ingest, organize, and archive marketing performance data, including CPA and programmatic campaign results, to support reporting accuracy and compliance. Track cohort and cross-sell performance data in coordination with analytics teams, ensuring organized documentation of poker-related player segmentation and results. Exercise oversight and decision-making authority for live poker promotions during weekends, including monitoring bonus crediting and tournament ticketing, and executing credits as necessary. Evaluate and resolve promotion-related disputes and coordinate with CRM and Customer Service teams to resolve player-impacting issues efficiently and accurately. Reconcile promotional crediting and tournament ticketing following campaign completion, identifying and escalating discrepancies as appropriate. Archive promotional results, campaign details, and terms to ensure comprehensive recordkeeping and compliance with regulatory standards. Coordinate updates to poker marketing materials, ensuring accuracy of live and upcoming promotional content. Collaborate with the Marketing Manager – Online Poker, CRM, and Operations teams to maintain consistency and efficiency across campaign execution. Identify opportunities to streamline workflows, reduce manual errors, and improve operational tracking and documentation processes. Synthesize data into actionable insights and summaries for use by the Marketing Manager and Director. What You'll Bring: Bachelor’s degree in marketing, business, communications, or a related field preferred. Equivalent experience will be considered. 2+ years in marketing operations, customer service, or promotions within online gaming or a related industry. Strong understanding of online poker, player behavior, and promotional mechanics is required. Familiarity with digital marketing channels such as programmatic advertising, paid search, and CRM campaign tracking. Proven ability to manage multiple operational processes independently, applying sound judgment under time-sensitive conditions. Excellent organizational and time management skills, with high attention to detail and accuracy. Strong communication skills, both written and verbal, with the ability to collaborate effectively across Marketing, CRM, Analytics, and Customer Service. Experience handling player-facing issues or operational escalations in gaming or digital marketing environments. Analytical mindset with the ability to identify trends or issues in operational data. Availability to work a Friday through Tuesday schedule for weekend operational coverage. Eligible to obtain state compliance licenses in Pennsylvania, West Virginia, and New Jersey. Able to travel occasionally domestically. #LI-HYBRID This role spans a wide breadth of experience at Rush Street Interactive, welcoming candidates with diverse experiences, backgrounds, and locations. The pay range reflects potential variations in experience, skills, and location. The pay range does not reflect total compensation, which includes base pay, benefits, and/or bonuses. For candidates outside the US (Canada, Europe, Latin America), we take a locally informed approach to compensation and will share specific ranges based on your country of residence. Location Eligibility (for nationwide roles): Open to candidates across the U.S. (except California, Washington, Maryland, and New York). Location Eligibility (for other roles): Location requirements may vary and will be specified in the job posting. Benefits: Discretionary annual company bonus (Eligibility Varies by Role) 401(k) plan with 100% company match on the first 4% Comprehensive medical coverage (HSA & FSA plans), dental, and vision insurance Paid Time Off (Eligibility Varies by Role) Employee Assistance Program (EAP) Pay Range $60,000—$72,000 USD What Makes Us Great: Comprehensive compensation Work-life balance initiatives Autonomy – we embrace personal freedom and responsibility Creativity – we are open to new ideas of how we can be better Growth – we want you to develop personally as well as professionally Top-notch professionals who are passionate about what they do People-oriented environment and supportive atmosphere As a rapidly growing company in an emerging industry, you’ll have a huge impact on our product and our company. We like proactive team members and strive to have a company of self-disciplined professionals who enjoy collaboration, having fun, and of course, achieving together what others believe to be improbable. We are dedicated to treating everyone with respect and to support your professional and personal growth. Rush Street Interactive is an equal opportunity employer and committed to a diverse and inclusive workplace. All qualified applicants will be considered for employment without regard to race, national origin, ancestry, sex, sexual orientation, sexual identity and expression, marital status, family status, lifestyle, age, culture, religion, military and veteran status, citizenship, or disability. Be at the forefront of this ground-breaking industry! Apply now!

Responsibilities

The Marketing Operations Specialist oversees poker marketing campaigns, ensuring accurate execution and compliance. This role evaluates performance data and recommends process improvements to enhance marketing efficiency.