WORK REQUIREMENTS

• Primarily responsible for online planning and execution, with occasional participation in offline events, client meetings, photoshoots, or store visitsOversee both in-house brand marketing for the group and external client projects (e.g., website development, web design, brand campaigns)

Job Requirements (Updated Experience Requirements)

• Minimum 3 years of experience in brand marketing/digital marketing, with proven success stories
• Experience leading or managing small teams (2–5 people)
• Familiar with marketing strategies in at least one of the following sectors: F&B, consumer goods, or education
• Proficient in content management and advertising on platforms such as Facebook, Instagram, TikTok, and Xiaohongshu
• Experienced in managing website/web design projects (not required to code, but must be able to coordinate design and development teams)
• Strong client-facing communication and negotiation skills; capable of independently managing the full process from client briefing to executionExperienced in cross-functional collaboration and capable of executing efficiently in a multitasking environmen

• Oversee marketing and brand development for multiple brands under the group
• Manage external marketing projects, including website development, web design, visual branding, and campaign planning
• Coordinate project timelines and manage resources including designers, developers, photographers, and copywriters
• Handle social media operations and ad campaigns across platforms such as Facebook, Instagram, Xiaohongshu, and TikTok
• Provide market analysis and data reports; develop strategies for client growth
• Maintain client relationships and increase revenue from external marketing services

Job Requirements (Updated Experience Requirements)

• Minimum 3 years of experience in brand marketing/digital marketing, with proven success stories
• Experience leading or managing small teams (2–5 people)
• Familiar with marketing strategies in at least one of the following sectors: F&B, consumer goods, or education
• Proficient in content management and advertising on platforms such as Facebook, Instagram, TikTok, and Xiaohongshu
• Experienced in managing website/web design projects (not required to code, but must be able to coordinate design and development teams)

• Strong client-facing communication and negotiation skills; capable of independently managing the full process from client briefing to executionExperienced in cross-functional collaboration and capable of executing efficiently in a multitasking environment