Marketing Partner at Roche

Mumbai City, maharashtra, India -

Full Time

Start Date

Immediate

Expiry Date

15 Oct, 26

Salary

0.0

Posted On

17 Jul, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Brand Management, Portfolio Strategy, Stakeholder Management, Marketing Campaigns, Market Analysis, Cross-functional Communication, Patient Persona Development, ROI Calculation, Pricing Strategy, Healthcare Marketing

Industry

Biotechnology Research

Description

At Roche you can show up as yourself, embraced for the unique qualities you bring. Our culture encourages personal expression, open dialogue, and genuine connections, where you are valued, accepted and respected for who you are, allowing you to thrive both personally and professionally. This is how we aim to prevent, stop and cure diseases and ensure everyone has access to healthcare today and for generations to come. Join Roche, where every voice matters. The Position Job Title Marketing Partner Job Location: Mumbai The Position A healthier future. It’s what drives us to innovate. To continuously advance science and ensure everyone has access to the healthcare they need today and for generations to come. Creating a world where we all have more time with the people we love. That’s what makes us Roche. You will be building an annual brand plan for the assigned brands and train the cluster marketing teams on the same. You will connect with the global teams to help develop brand solutions. You will be contributing to Marketing Chapter level All India Projects The Opportunity You will be Co-creating portfolio strategy, plans and objectives leveraging outside in perspective along with the state team and oversee its implementation You will be building strong relationships with the identified key stakeholders from Key Doctors, Accounts or Government stakeholders to build Roche equity and gain customer insights You will ensure implementation of the marketing campaigns for all Roche brands within the state Build the integrated state annual plan along with the cluster head, medical, access and commercial squad and ensure implementation and promotes cross-functional communication and tactical planning to maximize patient and revenue impact You will ensure compliance of the state team with Roche and Local guidelines for all Roche Initiatives and develop Patient Persona based solutions. You will liaison with Global & regional team for brand related campaigns, cross Pollination of best Practices and share insights from cluster specific data on patients, diseases, patient journey etc and design solutions to increase patient impact Design of awareness campaigns & calculate ROIs and support customization of pricing and PAP solutions Who you are You are someone with a MBA in Marketing (full time preferred) preferably with 5+ years of experience in brand management/marketing role. You should have a good understanding of the market in various therapy Portfolio management experience (Preferred) Understanding of at least one of the following specialty areas: Oncology, Ophthalmology, Hematology, Neurology preferred Who we are A healthier future drives us to innovate. Together, more than 100’000 employees across the globe are dedicated to advance science, ensuring everyone has access to healthcare today and for generations to come. Our efforts result in more than 26 million people treated with our medicines and over 30 billion tests conducted using our Diagnostics products. We empower each other to explore new possibilities, foster creativity, and keep our ambitions high, so we can deliver life-changing healthcare solutions that make a global impact. Let’s build a healthier future, together. Roche is an Equal Opportunity Employer. We believe it’s urgent to deliver medical solutions right now – even as we develop innovations for the future. We are passionate about transforming patients’ lives. We are courageous in both decision and action. And we believe that good business means a better world. That is why we come to work each day. We commit ourselves to scientific rigor, unassailable ethics, and access to medical innovations for all. We do this today to build a better tomorrow. We are proud of who we are, what we do, and how we do it. We are many, working as one across functions, across companies, and across the world. We are Roche.

Responsibilities

The role involves developing annual brand plans and portfolio strategies while coordinating with global teams to implement marketing campaigns. You will build relationships with key healthcare stakeholders and design awareness campaigns to maximize patient impact and revenue.