ESSENTIAL SKILLS/EXPERIENCE YOU’LL NEED

• Possess a thorough understanding of and experience with social media management tools is required. Experience with Sprinklr is a plus.
• Some proven work experience (either paid or unpaid) within a marketing environment.
• Exceptional communication skills.
• Data analysis proficiency, including interpreting data and customer insights.

ABOUT THE ROLE

Are you looking for your next opportunity? Are you passionate about a career in Marketing and working for an iconic brand like the John Lewis Partnership? If the answer is yes, we are recruiting a Senior Marketing Executive to join our John Lewis Financial Services Social team. In this role you will facilitate the development and optimisation of marketing deliverables and outputs across all marketing channels, but predominantly focus on social media to achieve agreed-upon KPIs for John Lewis Finance. Where necessary, there will also be the expectation to support wider marketing channels (including PPC, programmatic display, affiliates, SEO, email, direct mail & POS). As a key member of the Social Media Team, you will report to the Social Lead and Marketing Manager (Social & Programmatic) and drive our strategic efforts by taking ownership of organic social, influencer marketing, and community management. You’ll actively respond to market trends, customer insights, and commercial performance to deliver exceptional marketing activities across the marketing channel mix, ensuring optimal performance.

• Expected salary - up to £41,000
• Contract type - This position is permanent.
• Working pattern/flexible working - The Partnership has adopted a hybrid working approach, meaning you’ll be able to work a mixture between the office and home based upon your personal needs whilst balancing the needs of the business. The team aims for around 1 day a week in the office to connect and on a more ad-hoc basis to attend key meetings.

KEY RESPONSIBILITIES

• Channel Management - Facilitating daily channel administration for marketing initiatives based on established media strategies, ranging from creative implementation to channel activation and performance monitoring.
• Strong understanding of the organic social landscape, including trends, content strategy, and creation.
• Profound grasp of influencer marketing and its crucial role in the overall marketing strategy.
• Ensuring that the precise portrayal of the John Lewis Money identity in every undertaken endeavor
• Reporting and Analysis: Employs web analytics and platform statistics to monitor and optimize performance, delivering regular reports to stakeholders. Oversees, updates, and communicates alterations in results, budget, or activity to relevant JLFS Marketing Lead or Senior Marketing Manager.
• Budget Management - Coordinates financial processes to ensure optimal utilisation of budgets and timely and accurate administration.
• Stakeholder Engagement: Effectively communicates with internal departments to comprehend digital marketing strategies and project requirements. Provides knowledgeable insights when appropriate.
• Fosters Collaborative Relationships - Collaborates effectively with Financial Services and Customer teams, as well as Digital Marketing counterparts across the Partnership, to facilitate a cohesive and comprehensive multi-channel strategy.
• Collaborates extensively with agencies to execute strategic plans and create mutually agreeable optimization strategies.
• Leverages insight and internal and external networks to remain informed of key customer requirements, market conditions, and trends, including technological advancements.
• Supports the delivery of projects as assigned by the relevant JLFS Marketing Lead or Senior Marketing Manager.