ABOUT US

Pizzeria Defina isn’t just about pizza its about our neighbourhood, community, good vibes, wood-fired perfection, and the kind of nights people remember. From weekly specials to private events and our growing frozen pizza line, we’ve got a lot cooking—and we need someone who can tell that story online.

JOB DESCRIPTION

We’re looking for a part-time Social Media & Marketing Coordinator who’s passionate about food, hospitality, and creating content that makes people stop scrolling. You’ll be the creative voice behind our pizza campaigns, event promos, specials, and overall vibe. If you live for Reels, know what’s trending on TikTok, and love the energy of restaurants, this role is for you.

JOB SUMMARY

The ideal candidate will be responsible for developing and executing social media strategies that enhance our brand presence, engage our audience, and drive traffic to our e-commerce platforms. This role requires a strong understanding of digital marketing principles, proficiency in graphic design tools, and the ability to analyze performance metrics to optimize campaigns.

• Execute Facebook Advertising campaigns to promote products and drive traffic to the e-commerce site.
• Create fun, eye-catching content (photo, video, reels, TikToks, stories—you name it)
• Collaborate with cross-functional teams to align social media efforts with overall marketing goals.
• Proofread all content for clarity, grammar, and adherence to brand guidelines.
• Build excitement around our weekly specials, events, and frozen pizzas
• Capture the atmosphere at Defina (think behind-the-scenes, guest experiences, chef moments)
• Manage our posting schedule & keep the convo going with our community
• Brainstorm and execute fun campaigns and collabs that make people hungry
• Share insights on what’s working + new ideas to keep us fresh

• Execute Facebook Advertising campaigns to promote products and drive traffic to the e-commerce site.
• Create fun, eye-catching content (photo, video, reels, TikToks, stories—you name it)
• Collaborate with cross-functional teams to align social media efforts with overall marketing goals.
• Proofread all content for clarity, grammar, and adherence to brand guidelines.
• Build excitement around our weekly specials, events, and frozen pizzas
• Capture the atmosphere at Defina (think behind-the-scenes, guest experiences, chef moments)
• Manage our posting schedule & keep the convo going with our community
• Brainstorm and execute fun campaigns and collabs that make people hungry
• Share insights on what’s working + new ideas to keep us fres