Marketing Specialist - 1001 Parkway at Filinvest Group
Muntinlupa, Metro Manila, Philippines -
Full Time


Start Date

Immediate

Expiry Date

15 Apr, 26

Salary

0.0

Posted On

15 Jan, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Event Planning, Branding Development, Communication Skills, Problem Solving, Innovation, Strategic Thinking, Agility

Industry

Hospitality

Description
Job Summary The Marketing Lead is responsible for planning and executing marketing initiatives to build brand awareness, support sales growth, and strengthen the company’s market presence. The role involves event organization, public relations, marketing materials development, and supervising the marketing team to ensure efficiency and alignment with business objectives. Duties and Responsibilities Branding Plan, implement, and oversee branding strategies and campaigns to ensure consistent brand messaging across all platforms. This includes supervising the creation of marketing materials, coordinating events that enhance brand visibility, and monitoring performance metrics to maintain a strong and distinctive market presence. Event Organization Plan, organize, and execute sales generation activities, marketing events, trade shows, and project launches to increase brand awareness and generate sales leads. · Coordinate with internal teams and external suppliers to ensure seamless event execution. · Monitor event effectiveness and provide post-event reports and recommendations. Creation of Marketing Materials Develop and oversee the production of marketing collaterals (brochures, flyers, presentations, digital content, etc.). · Ensure materials are aligned with brand guidelines and effectively communicate the company’s value proposition. · Collaborate with creative teams, agencies, or vendors for design and production needs. Public Relations · Drive brand visibility by generating media exposure through print, online platforms, and social media. · Build and maintain strong relationships with media partners, press contacts, and influencers. · Manage press releases, feature articles, and media coverage for key campaigns and events. Reporting & Strategy Support Provide regular reports on campaign performance, event outcomes, and PR reach. · Assist in developing marketing strategies that align with sales and business goals. · Recommend process improvements for more efficient marketing execution. Technical Competencies and Skills Event Planning & Execution, Branding Development, Communication Skills, Problem Solving and Innovation, Strategic Thinking and Agility Education, Trainings and Licenses Required College Graduate, Preferably Marketing or Communications Major, Min of 2-3 years experience, Real Estate background is an advantage
Responsibilities
The Marketing Specialist is responsible for planning and executing marketing initiatives to enhance brand awareness and support sales growth. This includes organizing events, developing marketing materials, and managing public relations efforts.
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